Is ClickFunnels Worth It?

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The ClickFunnels platform’s design helps you create a user experience that guides potential leads toward purchasing your product. The product enables you to do this by building powerful sales funnels for many marketing-related scenarios.

If you are investigating the ClickFunnels platform, it’s worth thinking about your investment goals. Overall, using ClickFunnels was a pleasant experience for us. 

ClickFunnels Worth It

Is ClickFunnels Worth It?

To determine if ClickFunnels is worth it for you, you need to be clear about your sales and marketing goals. Well-designed sales funnels effectively convert leads to paying customers, and ClickFunnels is worth it if sales funnels are the main focus of your investment.

The platform features other sales functionality, integrations, and training resources; however, these functions are not central.

If you mainly want end-to-end sales, e-commerce, and CRM functionality, you may want to consider other options. If the flawlessly crafted sales funnels are your main need, ClickFunnels is very hard to beat.

Is ClickFunnels Worth It?

What’s ClickFunnels Best For?

At a high level, ClickFunnels is best for automating marketing campaigns and processes, lead generation, and sales generation through well-designed sales funnels.

You can monitor the performance of your funnels and tweak them to maximize the effectiveness of your marketing efforts.

1. Automation of All The Marketing & Sales Processes

Marketing and sales in the funnel model involve several steps of interaction between the business and potential lead.

It’s good to continue the exchange and keep a loyal and happy customer to retain customers.

However, interaction takes time and resources and depends heavily on the reactions you receive from your leads at each funnel step. ClickFunnels allows you to automate these interactions from marketing to sales and beyond.

Automating personalized and relevant content to potential leads saves time. It increases the chances of developing leads and converting these to customers.   

2.Generating Leads

Content from various channels can direct interest to your landing page.

The landing page must have the correct elements to generate sufficient interest in your product or service to move an interested person to fill in a contact form and become a lead.

ClickFunnels helps you create landing pages that are appealing and designed to instill confidence.

Once the visitor submits the contact form, you have a lead and can now use ClickFunnels to direct the lead down the sales funnel itself. 

3.Generating Sales

ClickFunnels channels interest into sales using a model where a “bait” product draws in a high-value prospective customer.

The next stage in the sales funnels will guide this prospect through a series of well-designed web pages.

Your would-be customer then continues to encounter offers to entice them into making a purchase and, ultimately, supporting your business in the long term. 

Is ClickFunnels Worth It?

Is ClickFunnels Expensive?

ClickFunnels’ affordability depends on your goals and business scale. These are ClickFunnels pricing plans:

  • The ClickFunnels Basic Plan comes in at $97 per month. This plan features 20 funnels, 100 pages, and one user.
  • The Platinum Plan costs $297 per month. This plan features unlimited funnels and pages as well as three users.
  • The Two Comma Club X costs $2497 per month. You will have access to unlimited funnels, unlimited pages, and up to ten users. This plan also boasts many more payment gateways. There is unlimited access to FunnelFlix, an online video tutorial library feature.
  • OFA Platinum goes for $997 for six months. It features unlimited funnels, unlimited pages, and up to three users, along with ClickFunnels’ “One Funnel Away Challenge” training materials.

Provided that you need – and use – its features, ClickFunnels is very cost-effective. The Basic plan is best for small companies not doing affiliate or email marketing.

The ideal user would primarily want to generate leads and build high-converting sales funnels.

The Platinum Plan is excellent for marketing agencies or larger businesses with multiple websites and sales funnels. This plan is also for companies needing affiliate marketing and email marketing. 

The exclusive Two Comma X Club is a plan designed with large companies in mind, such as marketing agencies or users with multiple businesses. 

Platinum Monthly Plan
$ 97 Monthly
  • 20 Funnels
  • 100 Pages
  • 3 Domains
  • 1 User
  • 3 Payment Integrations
Platinum Monthly Plan
$ 297 Monthly
  • Unlimited Funnels
  • Unlimited Pages
  • 9 Domains
  • 3 Users
  • 9 Payment Integrations
Two Comma Club
$ 2497 Monthly
  • Unlimited Funnels
  • Unlimited Pages
  • 27 Domains
  • 10 Users
  • 27 Payment Integrations

ClickFunnels Advantages & Disadvantages

ClickFunnels is a handy e-commerce marketing platform. We were happy to see how simple it is to use and how effective the sales funnels were in creating interest and leads.

The ClickFunnels methodology is well optimized for the marketing space. As with any platform, though, there were some pros and some cons.

Is ClickFunnels Worth It?

Advantages of ClickFunnels

  • It truly is a do-it-yourself solution because you don’t need any coding experience to build the sales funnels you want. 
  • ClickFunnels is a market leader in funnel-based selling and customer conversion.
  • ClickFunnels allows split testing functionality to see in real-time what your sales strategy is doing and tweak them as you see fit.
  • ClickFunnels offers training, know-how, tutorials, and support. 
  • The platform comes with multiple, predefined sales funnels for you to use. 

Disadvantages of ClickFunnels

  • While you don’t need any coding experience to use ClickFunnels, there is a steep learning curve to get the hang of what it can do for you.
  • ClickFunnels has fewer page customization options compared to other page builder tools. 
  • It can be expensive for smaller businesses or startups that are trying to be thrifty. 
  • The ClickFunnels landing page itself is heavy on promotional visuals and videos, making it unappealing at first glance.

Final Thoughts

ClickFunnels is more than worth it if you are prepared to invest in and focus on: marketing, creating product interest, lead generation, customer conversion, high-converting landing pages, email marketing, sales funnel automation, and general e-commerce marketing.

It may not be the cheapest platform out there, but it excels at what it does. If you are ready to invest in these areas of your business, ClickFunnels is an excellent choice to consider.

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Samuel Fletcher
Samuel Fletcher is an entrepreneur with over ten years of experience in knowledge commerce, business development, SEO, social media management, and blogging. Sam enjoys researching and experimenting with the latest online marketing trends and tools. Beyond this, Samuel is a blogger, online business coach, and regular contributor to community and volunteering projects. Samuel believes strongly that dedication, perseverance, and commitment are keys to success in any business. He was motivated to start SupplyGem after discovering how difficult it was to find good, honest, unbiased information online about knowledge commerce tools. Sam is a current member of the Association for Talent Development (ATD), the International Society for Performance Improvement (ISPI), ISA (the Association of Learning Providers), The Learning Guild, and the Training Magazine Network.

Disclosure: I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.