Kajabi & Mailchimp Integration: How to Connect & Why

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Kajabi has excellent email marketing capabilities and you might not need to integrate it with Mailchimp. Think about migrating to Kajabi instead.

Key Takeaways:

  • Kajabi is a well-respected all-in-one platform allowing you to create and sell digital products and courses
  • Mailchimp is an e-mail marketing platform designed to integrate with or support other programs to boost your marketing efforts
  • Integration between Kajabi and Mailchimp is straightforward using an API code without any need for third-party integration platforms. Instructions are provided in this article
Kajabi-Mailchimp-integration

Prerequisites of Kajabi & Mailchimp Integration

Integrating Kajabi & Mailchimp requires a Kajabi account and a Mailchimp subscription.

Mailchimp has a free plan, but you’re better off using Kajabi for your email marketing as it has more features.

How to Integrate Kajabi and Mailchimp?

Integrating Kajabi with Mailchimp is probably quite a bit simpler than you think. Simply follow these steps:

Step 1: Kajabi Integrations – Connect Mailchimp to Kajabi

  • On your Dashboard, open the Settings tab
  • Select Third-Party Integrations
  • Turn the Mailchimp integration on
  • Obtain the API Key by clicking the API key link
  • Log in to Mailchimp
  • Copy the API Key and paste it into Kajabi
  • Click Save

Step 2: Mailchimp

  • Create a List in Mailchimp to integrate with a Form

Step 3: Add the List ID to your Kajabi form

  • Open the Marketing tab and click Forms (Dashboard)
  • Edit an existing Form or create a new one
  • Check the box next to “Send the contact to a third party e-mail provider.”
  • Select Mailchimp
  • Paste the List-ID
  • Click save at the bottom of the page

It’s important to note that you can also integrate Mailchimp through Zapier & Automate.io.

Why Would You Want to Integrate Kajabi and Mailchimp?

Since Kajabi has a built-in e-mail marketing tool with plenty of templates, you might be wondering, why is integration even necessary? 

Currently, Kajabi supports multiple integrations. Mailchimp, on the other hand, has over 300 integrations.

By integrating Mailchimp with Kajabi, you’ll gain access to a wider selection of marketing tools.

You’ll likely want to use Kajabi to focus on course creation and hosting your site.

At the same time, Mailchimp will help run e-mail marketing campaigns.

Kajabi and Mailchimp have a great synergy, giving you the best of both platforms. 

Bottom Line

Integrating Mailchimp into your Kajabi platform allows you to benefit from all that Mailchimp offers. Mailchimp’s main focus revolves around e-mail marketing, so it features a wider range of marketing tools than Kajabi. 

Given Mailchimp’s e-mail marketing power and Kajabi’s course-creation strength, it should be clear that a Kajabi & Mailchimp integration could do wonders for your business.

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  • Samuel Fletcher

    Samuel Fletcher is a entrepreneur with over 15 years in online course development. With an in-depth understanding of online course platforms, including Kajabi, Thinkific, LearnWorlds, and more, he has not only created courses on these platforms but has also assisted others in their course creation journeys. Beyond his hands-on experience, Sam is a passionate blogger, online business mentor, and a proactive contributor to community initiatives. His commitment to excellence and belief in dedication, perseverance, and unwavering commitment drives his success. Recognizing the gap in unbiased, quality information about online course platforms, he co-founded SupplyGem. In addition to his leadership role, Samuel serves as a Technical Writer at SupplyGem, sharing his expertise with a broader audience. Moreover, he's an active member of professional associations such as the Association for Talent Development (ATD), The Learning Guild, and others, underlining his dedication to continuous learning and industry advancement.

  • Dr. Angelia Cline, Ed.D.

    Dr. Angelia Cline, Ed.D., has over 20 years of extensive editing expertise and a commendable academic foundation from William Carey University. Besides her position as a Chief Editor for SupplyGem, she is also an Instructional Designer, Dr. Cline manages the Learning Management System (LMS) for a large team, skillfully converting SME knowledge into engaging courses. With over 12 years of teaching experience, she has demonstrated her aptitude across various subjects and educational settings. At William Carey University, Dr. Cline achieved an Ed.D. in Educational Leadership, a Master’s in Teaching of the Gifted and Talented, and another in English Language and Literature. She also secured her BA in English from The University of Southern Mississippi. Her proficiencies range from research and differentiated instruction to educational leadership.

Disclosure: I am not an employee, agent or representative of Kajabi, LLC. Kajabi does not in any way endorse my products or services. I am an independent Kajabi Partner and I receive referral payments from Kajabi in this role. All opinions expressed herein are my own and are not official statements of Kajabi or any party affiliated with Kajabi.
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