GoHighLevel Alternatives

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GoHighLevel is a comprehensive, all-in-one platform for CRM, sales, and marketing. But is there an alternative that does it better?

Many platforms behave in a similar way to GoHighLevel but have features and tools for different purposes. The key is to find the best one for your needs and goals.

Key Takeaways:

  • ClickFunnels 2.0 is our top recommendation for a GoHighLevel alternative
  • Kartra is our second-rated alternative to GoHighLevel
  • Make sure the option you choose is suited to your purposes
PlatformPlans Cost fromFree Trial or Plan?
1. ClickFunnels 2.0$147/month30-day free trial
2. Kartra$99/month30-day free trial
3. SamCart$59/month30-day free trial
4. Systeme.io$27/monthFree plan
5. Hubspot$20/monthFree plan
6. Keap$189/month14-day free trial
7. Vendasta$359/monthFree plan
8. PipeDrive$19.90/month14-day free trial
9. ActiveCampaign$39/month14-day free trial
10. Groove.cm$99/monthFree plan

ClickFunnels 2.0 is a well-established and popular sales and marketing platform with a strong focus on sales funnel creation and lead conversion.

The platform features all the tools necessary for entrepreneurs to quickly create high-converting automated funnels.

Why Choose ClickFunnels 2.0 Over GoHighLevel?

Why Choose ClickFunnels 2.0 Over GoHighLevel
  • The platform supports the sale of both physical and digital products.
  • ClickFunnels 2.0 is primarily a funnel-building tool and is focused on creating sales opportunities.
  • You get access to team collaboration features that allow simultaneous editing.
  • ClickFunnels 2.0 has super-fast page loading speeds.
  • The platform has a dedicated customer center where customers can access all their paid content.
  • You can build a fully-fledged e-commerce store within the platform.

Key Differences Between ClickFunnels 2.0 and GoHighLevel

  • ClickFunnels 2.0 was created to enable you to build high-converting sales funnels. GoHighLevel is a marketing and CRM platform designed to help agencies grow their business.
  • You have full e-commerce capabilities within ClickFunnels 2.0, whereas GoHighLevel is more limited in this respect.
  • GoHighLevel allows you to create unlimited courses on its platform. ClickFunnels 2.0 limits this, even on its top-tier plan.
  • The GoHighLevel platform can be white-labeled and sold an unlimited number of times. ClickFunnels 2.0 cannot be white-labeled.
  • ClickFunnels 2.0 has better team collaboration features and allows simultaneous editing. GoHighLevel does not support simultaneous editing and has less advanced team features.
  • Learn more by reading our ClickFunnels 2.0 vs GoHighLevel comparison article.

GoHighLevel and ClickFunnels 2.0 Cost Comparison

PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
ClickFunnels 2.0From $147/monthFrom $297/month330-day free trial
GoHighLevelFrom $97/monthFrom $297/month230-day free trial

2. Kartra

Kartra is a marketing and CRM platform that gives you the ability to create and manage marketing campaigns, design and host online courses, and perform CRM.

It is considered one of the best platforms for digital marketers who want an all-in-one solution.

Why Choose Kartra over GoHighLevel?

Why Choose Kartra over GoHighLevel
  • Kartra has a direct checkout feature, eliminating the need for third-party checkout software.
  • The platform has an advanced video marketing tool available for all devices.
  • For email campaigns, Kartra has its own in-house email service so that you don’t need a third-party provider.
  • Kartra has a comprehensive course-building tool with the option to create community spaces and diverse course content.
  • The platform has better “done-for-you” campaigns that can be deployed at the touch of a button.

Key Differences Between Kartra and GoHighLevel

  • Kartra was created for business owners whereas GoHighLevel is aimed at marketing agencies.
  • GoHighLevel does not yet have a direct checkout feature so is less suitable for e-commerce than Karta, which does have its own checkout.
  • Kartra offers more advanced video hosting and marketing solutions. GoHighLevel lets you upload video content but has no interactive video tools available.
  • Kartra provides more plan options but has limits on most of its plans. GoHighLevel offers two plans, but most of its features are unlimited.

GoHighLevel and Kartra Cost Comparison

PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
Kartra$99/month$499/month430-day free trial
GoHighLevelFrom $97/monthFrom $297/month230-day free trial

3. SamCart

SamCart is an e-commerce platform designed for creators to enable them to sell products such as e-books, coaching, courses, and even physical products.

It contains all the templates required to create high-converting sales pages and features an easy-to-use platform.

Why Choose SamCart over GoHighLevel?

Why Choose SamCart over GoHighLevel?
  • SamCart’s platform is easy to grasp and doesn’t require much of a learning curve.
  • The platform is dedicated to e-commerce digital and physical products.
  • SamCart is a checkout provider, eliminating the need for a third-party tool.
  • A large number of integrations allow for increased functionality.
  • Sell in any language and any currency.

Key Differences Between SamCart and GoHighLevel

  • SamCart is chiefly an e-commerce and marketing platform whereas GoHighLevel provides CRM, marketing, lead nurturing, and sales.
  • SamCart has its own checkout and has order bumps and abandoned cart features. For GoHighLevel, you must integrate with Shopify to access these features.
  • GoHighLevel is fully built for comprehensive CRM. SamCart lacks this feature and requires a third-party tool for CRM.
  • Samcart’s course-building tool is more detailed and advanced. GoHighLevel has course-building, but it is more basic.

GoHighLevel and SamCart Cost Comparison

PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
SamCartFrom $59/monthFrom $299/month330-day free trial
GoHighLevelFrom $97/monthFrom $297/month230-day free trial

Systeme.io is a marketing platform with all tools necessary to create and run campaigns, build and host courses, and set up blogs and websites.

The platform has affordable pricing and a lot of its features are unlimited.

Why Choose Systeme.io over GoHighLevel?

Why Choose Systeme.io over GoHighLevel?
  • Systeme.io has a free-for-life plan and very affordable paid plans.
  • You can directly integrate the platform with four different payment providers.
  • The platform supports webinars.
  • The Systeme.io customer service team is super responsive and quick to resolve issues.
  • The platform has a detailed course-building tool with community spaces included.

Key Differences Between Systeme.io and GoHighLevel

  • The key difference is the price. GoHighLevel’s cheapest plan is $97/month whereas Systeme.io is free or costs as little as $27/month.
  • GoHighLevel has many more complex marketing features than Systeme.io; however, the Systeme.io platform is much easier to use.
  • Systeme.io places emphasis on creating products and selling them. GoHighLevel is a lot more focused on CRM and lead nurturing.
  • Systeme.io has a webinar feature, something that GoHighLevel does not currently offer.

GoHighLevel and Systeme.io Cost Comparison

PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
Systeme.io$27/month$97/month4Free plan
GoHighLevelFrom $97/monthFrom $297/month230-day free trial

5. HubSpot


HubSpot is a respected CRM and marketing platform that contains everything that businesses require to scale. 

It features a best-in-class user experience along with all the tools required to develop and expand marketing strategies.

Why Choose HubSpot over GoHighLevel?

Why Choose HubSpot over GoHighLevel?
  • HubSpot lets you try out a lot of its core features for free on an unlimited basis.
  • It provides a huge range of courses and certifications to help you learn the platform and marketing and sales skills.
  • The platform directly integrates with over 100 third-party apps.
  • HubSpot is trusted and used by many global brands such as Casio, Linux, and FastSigns.
  • 24/7 customer support is available to all subscribers.

Key Differences Between HubSpot and GoHighLevel

  • GoHighLevel has two price plans whereas HubSpot has a number of different plans, including a free one to suit all levels of business.
  • HubSpot has better e-commerce options and integrations than GoHighLevel.
  • HubSpot does not offer any white-label services. GoHighLevel on the other hand can be fully white-labeled and sold as SaaS.
  • GoHighLevel’s learning material is frequently outdated. HubSpot has a great learning area with comprehensive courses and certifications available.

GoHighLevel and HubSpot Cost Comparison

GoHighLevel and HubSpot Cost Comparison
PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
HubSpot$20/month$3,600/month (billed annually)5Free plan
GoHighLevelFrom $97/monthFrom $297/month230-day free trial

6. Keap


Keap is an all-in-one marketing platform with a strong focus on lead generation and nurturing. It provides CRM, automation, as well as e-commerce capabilities.

Keap is particularly well-suited to small businesses and startups. 

Why Choose Keap over GoHighLevel?

Why Choose Keap over GoHighLevel
  • Keap includes an email and SMS provision service that does not cost any extra.
  • US and Canadian subscribers get a dedicated phone line.
  • You can create and send quotes and invoices from within the platform.
  • New users get a dedicated customer service manager and free support.
  • The platform has full e-commerce capabilities.

Key Differences Between Keap and GoHighLevel

  • Keap is designed for small businesses whereas GoHighLevel is aimed at marketing agencies.
  • Keap offers 24/7 support and a dedicated service manager. GoHighLevel’s support is not 24/7 and charges an additional fee for priority support.
  • You get full e-commerce and billing tools with Keap. GoHighLevel requires third-party integrations for these features.
  • Keap does not integrate well with WordPress; however, GoHighLevel has a direct WordPress integration.

GoHighLevel and Keap Cost Comparison

GoHighLevel and Keap Cost Comparison
PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
KeapFrom $189/monthFrom $249/month214-day free trial
GoHighLevelFrom $97/monthFrom $297/month230-day free trial

Vendasta is a platform designed for selling business-to-business. It has a huge range of white-label products that can be marketed and sold within the platform.

In addition, Vendasta supplies all the tools required for automated campaigns and effective CRM.

Why Choose Vendasta over GoHighLevel?

Why Choose Vendasta over GoHighLevel
  • Choose from over 250 digital products to white-label and sell to businesses.
  • Use snapshots reports to understand your client’s digital marketing performance and automate your research.
  • The platform has full e-commerce capabilities.
  • Vendasta has full billing and invoicing features plus the ability to white-label Stripe.
  • The platform has a project management and comprehensive task management feature.

Key Differences Between Vendasta and GoHighLevel

  • Vendasta is primarily a platform that offers hundreds of white-label products to resell. GoHighLevel can be white-labeled and resold in its entirety.
  • GoHighLevel is far more affordable since its top-tier plan is just $297/month while Vendasta’s cheapest plan is $359/month.
  • Vendasta is focused on reselling to businesses, whereas GoHighLevel is focused on CRM, lead nurturing, sales, and marketing.

GoHighLevel and Vendasta Cost Comparison

GoHighLevel and Vendasta Cost Comparison
PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
VendastaFrom $359/monthFrom $3,099/month4Free plan
GoHighLevelFrom $97/monthFrom $297/month230-day free trial

PipeDrive is a comprehensive sales platform designed for businesses. It focuses on building and managing pipelines, lead nurturing, and conversion.

The platform streamlines all actions and helps you identify which deals need the most attention and when.

Why Choose Pipedrive over GoHighLevel?

Why Choose Pipedrive over GoHighLevel
  • The platform has been designed for ease of use and is simple to navigate.
  • The customer support team is available 24/7.
  • Pipedrive provides sales team analytics so that you can understand how each team member is performing.
  • You also get sales forecasting to understand future revenue.
  • Its plans are highly affordable, even on the top-tier.
  • The platform supports over 250 direct integrations.

Key Differences Between Pipedrive and GoHighLevel

  • Pipedrive was designed for small to medium-sized businesses whereas GoHighLevel is primarily for digital agencies.
  • GoHighLevel requires a steep learning curve and is suitable for more experienced users. Pipedrive is a lot more beginner-friendly.
  • If you want white-label capabilities, then GoHighLevel is the platform to choose as Pipedrive does not support this.
  • Pipedrive offers over 250 direct integrations for its platform. GoHighLevel has far fewer direct integrations, and you must use Zapier for anything else

GoHighLevel and Pipedrive Cost Comparison

GoHighLevel and Pipedrive Cost Comparison
PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
PipeDriveFrom $19.90/monthFrom $119.90/month414-day free trial
GoHighLevelFrom $97/monthFrom $927/month230-day free trial

ActiveCampaign is a marketing and customer experience platform with powerful automation built in. It has all the tools to create and run automated marketing campaigns and perform effective CRM.

ActiveCampaign also integrates with a number of e-commerce platforms.

Why Choose ActiveCampaign over GoHighLevel?

Why Choose ActiveCampaign over GoHighLevel
  • The platform is one of the best-in-class for email campaigns and email automation.
  • It supports direct integrations for Shopify, WooCommerce, and BigCommerce.
  • The platform directly connects with over 900 different apps.
  • Choose from a large number of plans to suit the size of your business.
  • ActiveCampaign is ranked as an industry leader across G2, Capterra, TrustRadius, and TrustPilot.

Key Differences Between ActiveCampaign and GoHighLevel

  • ActiveCampaign has excellent email campaign tools. GoHighLevel’s email tools are also comprehensive but less advanced.
  • GoHighLevel offers just two plans to choose from. ActiveCampaign provides over ten plans so that you can find a plan more aligned with your needs.
  • You get over 900 integrations with ActiveCampaign, whereas GoHighLevel only supports a few.
  • While ActiveCampaign has SMS sending, it does not support SMS responses. With GoHighLevel, you can automate entire SMS conversations.

GoHighLevel and ActiveCampaign Cost Comparison

GoHighLevel and ActiveCampaign Cost Comparison
PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
ActiveCampaignFrom $39/monthFrom $482/month10 plus email add-ons14-day free trial
GoHighLevelFrom $97/monthFrom $927/month230-day free trial

10. Groove.cm


Groove.cm is a comprehensive sales platform for digital and physical products. It has a comprehensive funnel-building tool along with full e-commerce capabilities.

Groove.cm is unique because it offers a lifetime deal for its platform.

Why Choose Groove.cm over GoHighLevel?

Why Choose Groove.cm over GoHighLevel?
  • Groove.cm is the only platform on this list with a lifetime deal.
  • The platform also has a free-for-life plan.
  • GrooveKart is a feature that provides a full e-commerce solution.
  • You can create and run webinars on the platform.
  • The real-time, social-proof tool provides verified purchase pop-ups.

Key Differences Between Groove.cm and GoHighLevel

  • Groove.cm is the only platform on this list with a one-off payment in exchange for lifetime access. GoHighLevel only has annual or monthly subscriptions.
  • GoHighLevel is for sales, marketing, and CRM; while Groove.cm is strongly focused on sales and e-commerce.
  • You can use Groove.cm for life for free, albeit on a limited basis. GoHighLevel only provides a limited free trial.
  • Groove.cm provides more sales tools such as purchase pop-ups, webinar hosting, and more. GoHighLevel also has sales tools, but they are more limited.

GoHighLevel and Groove.cm Cost Comparison

GoHighLevel and Groove.cm Cost Comparison
PlatformLowest-Tier Paid PlanTop-Tier Plan CostNo. of Available PlansFree Plan or Trial?
Groove.cmFrom $99/monthFrom $299/month5 plus lifetime optionFree plan
GoHighLevelFrom $97/monthFrom $927/month230-day free trial

Frequently Asked Questions

The best alternative to GoHighLevel is ClickFunnels 2.0. This well-established sales and marketing platform has all the necessary features to carry out successful campaigns and convert leads.

Systeme.io is the best free alternative to GoHighLevel. Besides its generous free-for-life plan, upgrading to a paid option is very affordable and only costs from $27/month.

SamCart has beginner-friendly features that make it a good alternative to GoHighLevel. However, Systeme.io is also beginner friendly and also provides a free plan, making it the best option for new users.

Vendasta is a GoHighLevel alternative that primarily focuses on white-labeling. The platform offers over 250 white-labeled products for resale as well as all the features and tools to market them.

Groove.cm is a GoHighLevel alternative that offers a lifetime deal. You can access all the platform’s features for a one-off cost of $2,997 or for four payments of $997.

HubSpot and Pipedrive are the cheapest alternatives to GoHighLevel when paid plans are concerned. HubSpot’s cheapest plan costs $20/month, while Pipedrive costs $19.90.

HubSpot also lets you use many of its features for free.


About Authors

  • Janette Bonnet

    Janette Bonnet is a Senior Writer at SupplyGem. She’s been in the teaching and training field for over 10 years and has been writing about it for more than 5 years. She knows a lot about online course tools like GoHighLevel, Systeme.io, and Teachable. Thanks to her long experience and a professional training certification she earned from CIPD, she’s great at helping readers understand these platforms. When you read her articles, you’re getting advice from someone who’s actually used and knows these tools inside out. Beyond her professional endeavors, Janette has dedicated many years to volunteering, especially in animal welfare, showcasing her commitment to giving back to the community.

  • Dr. Angelia Cline, Ed.D.

    Dr. Angelia Cline, Ed.D., has over 20 years of extensive editing expertise and a commendable academic foundation from William Carey University. Besides her position as a Chief Editor for SupplyGem, she is also an Instructional Designer. Dr. Cline manages the Learning Management System (LMS) for a large team, skillfully converting SME knowledge into engaging courses. With over 12 years of teaching experience, she has demonstrated her aptitude across various subjects and educational settings. At William Carey University, Dr. Cline achieved an Ed.D. in Educational Leadership, a Master’s in Teaching of the Gifted and Talented, and another in English Language and Literature. She also secured her BA in English from The University of Southern Mississippi. Her proficiencies range from research and differentiated instruction to educational leadership.

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Disclosure: I am an independent HighLevel Affiliate, not an employee. I receive referral payments from HighLevel. The opinions expressed here are my own and are not official statements of HighLevel.