GoHighLevel has a ton of integrations that expand functionality within the platform.
Although you don’t strictly need most of them, they can be extremely useful, especially if you or your clients already use third-party platforms.
Key Takeaways:
- Stripe remains an essential integration for GoHighLevel
- Integrating social media platforms and Google enhances capabilities
- Other worthwhile integrations include WhatsApp, WordPress, OpenAI, and more
Do I Need Integrations to Use GoHighLevel?
Yes and no.
More specifically, you absolutely do need an integration to receive payments, but that’s about it.
In addition to a payment gateway, GoHighLevel functions as a standalone platform that includes everything you need to run a business, without relying on third-party apps.
However, if you want to enhance functionality, some integrations could be very useful. So, it’s worth taking a look to see which ones might benefit you.
To find most integration options, make sure you’re in the Agency View of your account and click on Settings > Integrations.
4 Essential GoHighLevel Integrations
Let’s start with the integrations that I feel a good percentage of GoHighLevel users will probably need.
1. Payment Gateways
As I said, the payment gateway is non-negotiable if you plan to actually make any money using GoHighLevel.
While there are several options to choose from, Stripe is undeniably the most important because there are features that you can’t use unless you have it. The SaaS configurator and rebilling are two such examples.
So, if your country supports Stripe, then absolutely go ahead and set this up.
There are other gateways available, and you’re able to connect more than one, so take a look and see which ones would be most appropriate for where you’re based:
| Payment Gateway | Best For | Standard Transaction Fee (USD) |
|---|---|---|
| Stripe | Using all GHL features | 2.9% + $0.30 |
| PayPal | Global coverage | 2.89% + $0.29 |
| Square | Combining POS and online payments | 2.9% + $0.30 |
| NMI | Customized payment portal | Bespoke |
| Authorize.net | US and Canadian businesses | 2.9% + 30¢ |
| Razorpay | Indian businesses | 2% |
2. Social Media Platforms
Whether you’re using GoHighLevel for clients or your own business, you’re probably going to want to integrate the various social media platforms that you or your clients use.
Without this integration, you can’t take advantage of the social planner feature, nor can you facilitate or automate any social platform’s instant or direct messaging service.
As you would expect, GoHighLevel connects directly with most major social platforms, and it’s pretty easy to connect them via the social planner:
- TikTok
- YouTube
3. Google Business Profile
Another essential is the Google Business Profile. Connecting it with GoHighLevel lets you manage and optimize it from a single place.
For instance, the integration will enable you to:
- Manage business reputation and reviews
- Update business name and information, including opening times and contact details
- Upload photos
- Add and adjust relevant business categories
Handily, GoHighLevel provides an in-built optimization score that shows you what might require more work.
Additionally, since Google has closed its business chat function, you can use GoHighLevel to connect your business profile with SMS or WhatsApp. This allows people to get in touch with your business directly from your online listing.
This is absolutely essential for local businesses looking to reduce dropped leads when they’re not available to speak on the phone.
4. Google and Meta Ads
If you run ads on Google or Meta platforms, this integration is highly worthwhile.
GoHighLevel features an ad manager that incorporates ad creation for Facebook, Instagram, Google, and even LinkedIn.
There are templates available, or you can create ads from scratch and run them across multiple platforms without leaving GoHighLevel.
Then, you can view detailed statistics to understand how your ads are performing in each area.
7 GoHighLevel Integrations to Expand Your Capabilities
1. WhatsApp
The WhatsApp integration works much like GoHighLevel’s SMS messaging service: you can automate text-based conversations and run marketing campaigns in the app.
Considering WhatsApp has over three billion users, it’s definitely worth considering, particularly if you or your clients have customers outside of the US.
Using this integration costs $10 per month per sub-account. However, you can charge this back to your client. And if you are on the Pro plan, you can even take advantage of rebilling and add a markup to the cost to make a profit.
2. OpenAI GPT
You can now level up your automated workflows by embedding various GPTs for smarter responses and actions.
The GPT you use depends on the type of reasoning you want to perform, and of course, each comes with an added cost:
| GPT | Used For | Input Cost Per 1m Tokens | Output Cost Per 1m Tokens |
|---|---|---|---|
| GPT-5 | Long-form reasoning and copy, document analysis | $1.25 | $10 |
| GPT-5 Mini | Chat responses, marketing, and email copy | $0.25 | $2 |
| GPT-5 Nano | Short responses, light summarization, and classification | $0.05 | $0.40 |
It’s also possible to use GPT-4 models, but these are now considered outdated compared to the GPT-5s.
However, keep in mind that you can only do this if you have access to LC Premium Triggers and Actions. Although you do get 100 free executions, subsequent ones start at $0.01.
3. Zoom
Okay, so this integration might not be necessary for much longer because GoHighLevel has literally just launched a native live streaming and video calling tool.
However, since it’s brand-new and in “lab mode” (GoHighLevel’s way of saying in beta testing stage), there might be some bugs and glitches to still iron out. And, as of writing this article, they haven’t even announced the new tool to their users.
If you want to ensure a smooth, bug-free video experience, my advice is to stick with the Zoom integration for now. Plans cost from $13.33 per month, and, in my opinion, it’s worth it to gain access to a reliable tool.
4. Slack
The Slack integration is required to use GoHighLevel’s automation features and send messages to multiple Slack channels automatically.
Like the GPTs, this integration is only possible if you use Premium Triggers and Actions.
If you do use this feature, you can send automated targeted messages to individual users or entire Slack channels, including private and public ones.
5. WordPress
Despite GoHighLevel offering a website builder, many users still prefer WordPress because, well, it’s a lot better!
Thankfully, GoHighLevel has integrated WordPress hosting into its platform, making it easy to use both tools together.
To use this integration, you subscribe to a plan (from $10 per month) and, like WhatsApp, if you’re on the Pro plan, you can rebill the cost with your own markup.
Once you’ve subscribed, you can access the WordPress admin panel from within GoHighLevel and use it to manage your WordPress sites. Additionally, you can incorporate GoHighLevel’s tools, like the chat widget.
6. QuickBooks, Wave, or Xero
No one likes balancing the books or tax filing, so if you use QuickBooks, Wave, or Xero for all of that, make sure you integrate your preferred platform with GoHighLevel.
This will give you a seamless transfer of all your sales and financial data, saving you the hassle of doing it manually.
7. Yext
Yext is a pretty useful tool if you or your clients have a lot of online listings for a business.
It scans over 200 listing sites, allowing you to see which need editing and optimizing to ensure business details and information are up to date.
Now, GoHighLevel has its own proprietary tool for this purpose. However, it only covers around 70 platforms. So, if you want to widen your coverage, you’re going to need Yext.
At $75 per month, it’s not cheap. But GoHighLevel lets you run a free scan report to determine whether it’s worth subscribing.
3 Vital GoHighLevel Integrations for E-Commerce
1. Printful
For all the Print-on-Demand (POD) stores out there, this one is a must-have. GoHighLevel lets you connect your account directly to the POD fulfillment service Printful.
Rather than manually creating all the listings for your POD products, you just integrate, and all your creations will be automatically pulled into your e-commerce store.
When a customer orders a product, GoHighLevel sends the order information to Printful, which then fulfills it. This saves you from having to go back and forth between platforms to get all your orders sorted.
2. Shopify
While GoHighLevel does support e-commerce natively, Shopify is still arguably the better option for this type of business.
So, if you use Shopify for your store and GoHighLevel for everything else, you’ll want to integrate the two.
There are a bunch of abilities that doing so will open up, like:
- Add the GoHighLevel chat widget to your Shopify site.
- Include Shopify “Buy” buttons on GoHighLevel sales pages.
- Set up automated workflows to market and nurture your Shopify customers.
- Migrate all your Shopify store data over to GoHighLevel.
3. Shipping Providers
For shipping physical products from a GoHighLevel e-commerce store, you will need to integrate with one of the two shipping partners:
- Shippo: Partners with 40+ global carriers. 30 free shipping labels per month, after which they cost $0.07 per label.
- ShipStation: Partners with 200+ global carriers. Free tier supports discounted carrier rates; paid plans cost $75 per month for 1,000 labels.
Once you integrate one of these apps, orders will automatically sync and update, allowing you to fulfil and track your product orders from within GoHighLevel.
Which GoHighLevel Integrations Are Unnecessary?
GoHighLevel launched its own email and phone provider service a good while back, so it’s no longer necessary to integrate with third-party providers (like MailGun and Twilio) for this purpose.
To be honest, using integrations for these features is getting increasingly complicated, and there’s no real benefit to doing so anyway.
Using GoHighLevel’s LC-Phone and LC-Email is much simpler and reduces the risk of technical issues.
Find Integrations in the GoHighLevel App Marketplace
GoHighLevel has now opened up its platform to allow third-party developers to create apps that enhance capabilities.
They pretty much work like WordPress plugins or Shopify apps, and there’s a large selection (almost 1,500) to browse through.
For example, there are many apps that enable AI agents to automate processes, enhance data management, and expand accounting and payment capabilities.
So, if you’re looking for something very specific, it’s worth taking a look to see what’s available.
Additionally, if you have the technical know-how, GoHighLevel invites you to create your own app to add to the marketplace and sell to other users.
Frequently Asked Questions
Does GoHighLevel Include API Access?
Yes, GoHighLevel includes API access, as long as you subscribe to the Unlimited or Pro plan. The Unlimited plan includes standard API access, while the Pro plan includes advanced API access.
Does GoHighLevel Work with Zapier or Pabbly?
Yes, GoHighLevel works with Zapier and Pabbly, and you can use these tools to connect third-party apps that don’t have native integrations with GoHighLevel.
