GoHighLevel integrates directly with the third-party engagement platform Twilio. You can then use this service to call, SMS, and WhatsApp contacts, as well as purchase phone numbers for your clients.
Key Takeaways:
- Integrate Twilio directly with GoHighLevel to make calls and send SMS messages
- Twilio phone numbers cost $1.15 each, and you need one for each sub-account
- LC – Phone eliminates the need for a third-party phone service provider
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How to Set Up a Twilio Account for GoHighLevel

Twilio is a calling, SMS, and WhatsApp provider that lets you purchase and use phone numbers for your clients and marketing campaigns.
To use the service with GoHighLevel, you need to set up an account with Twilio. This is free and doesn’t require a credit card to get started.
When your account is activated, you will be provided with a trial phone number; however, its use is limited. If you want to use Twilio fully from within the GoHighLevel platform, you must upgrade your Twilio account by purchasing a phone number for $1.15.
How to Use Twilio with GoHighLevel

Once you have set up and verified your Twilio account, you must copy and paste the account SID and the Auth Token into the GoHighLevel platform.
You can find where to do this by clicking on Settings while in Agency view and selecting Phone Settings – Twilio.

Now, exit the Agency view and enter one of your sub-accounts. Click on Settings and then Phone Numbers. Here, you can purchase Twilio phone numbers without having to leave the GoHighLevel platform.
Click on “Add Number,” and a pop-up box will appear asking you to choose a country.

Select the country and area code you want to use, and a list of available numbers will appear. Choose the one you like the look of and hit Save.
Once you have completed this step, you will be able to use the phone number for any SMS, phone, and WhatsApp campaigns you create in the GoHighLevel platform.
Please note that, at the very least, you will need to purchase a phone number for each sub-account (client) that you have. If you are running multiple campaigns for your sub-accounts, purchasing a phone number for each campaign is also advisable to keep each one fully separate.
How Much Does Twilio Cost?

Costs start at $1.15 for a Twilio phone number. If you want an 0800 number or something similar, it costs more.
Twilio does not have set pricing plans. Instead, it prices its services on a pay-as-you-go or committed-use basis. The cost of calls or SMS messages also differs depending on the country you are based in.
How to Import Existing Twilio Numbers into GoHighLevel

Suppose you already use Twilio but haven’t yet connected your account to GoHighLevel. In that case, it’s useful to understand that you can import all your existing Twilio numbers over to the GoHighLevel platform.
Once you have followed the integration steps above and added your account SID and Auth Token to GoHighLevel, you will see an option to Add Numbers on the right-hand side of the screen.

After clicking on this, a pop-up will ask you to choose the source account. This is where you want to import the numbers from (in this case, it’s your Twilio master account).
Next, select the phone number you wish to import, then choose the destination account (this is the sub-account in the GoHighLevel platform to which you want to assign the number).
You can repeat this process until you have imported all the desired numbers from Twilio to GoHighLevel.
Is There an Alternative to Twilio?
It is no longer necessary to rely on Twilio for calling and messaging services. GoHighLevel has introduced its own in-platform service called LC – Phone System.
GoHighLevel LC – Phone System

The LC Phone System was developed to prevent the need for agencies to sign up with a third-party provider. Now, you can get started with calls and SMS with just one click.
LC – Phone System also promises better delivery rates, increased security, and costs 10% less than Twilio.
Migrating over to LC – Phone System is easy. All you need to do is go to Settings while in the Agency dashboard. Then, select Phone System – Twilio. Here, you will see the option to switch to LC – Phone System. A couple of clicks, and the system will automatically shift everything over.
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Frequently Asked Questions
How Easy Is It to Integrate Twilio with GoHighLevel?
Integrating GoHighLevel with Twilio is straightforward. After setting up a Twilio account and purchasing a phone number, grab the SID and the Auth Token and copy and paste them into the GoHighLevel platform.
Are There Better Alternatives Than Integrating Twilio with GoHighLevel?
GoHighLevel has its own in-platform service called LC – Phone System. It allows you to purchase phone numbers and call, SMS, and WhatsApp contacts without signing up for a third-party phone provider.
Do You Need a Twilio Phone Number for Each Client on GoHighLevel?
You must purchase a Twilio phone number for each sub-account that you have on GoHighLevel. You may also purchase multiple numbers for each sub-account. This is useful if you are running multiple campaigns and want to keep all the data separate.