Well-designed email templates make your content stand out and increase your open rates. They also significantly cut down the time it takes to build email campaigns.
Here’s a look at the templates Kajabi has available, plus a surprising new way to increase your subscribers and contacts.
Key Takeaways:
- Kajabi provides 19 premade email templates
- Create and save unlimited numbers of your own templates
- Kajabi Newsletters is a monetizable alternative to email campaigns
I Rate Kajabi Email Templates, But There Aren’t Enough
Like everything on the Kajabi platform, its email templates are incredibly well-designed. They don’t go over the top but feature eye-catching graphics, fonts, and colors to make your content stand out.
Of course, it goes without saying that you can customize all elements of a Kajabi email template to fit your brand.
My only problem?
There are less than 20 to pick from.
I know, I know. It’s about the quality, not the quantity. However, it’s not like a website where you will generally only create one. Emails tend to be something you send frequently.
For me, having a wide variety of designs is important so my content doesn’t end up looking “samey.”
Yes, I know I can create emails from scratch, but when I’m designing 10-email sequences, among other things, I don’t really have the time for this. I want a template I can plug in and quickly customize.
The Answer Is to Create Your Own Kajabi Templates
For all my complaints, there is a workaround, but it’s still time-consuming—especially if you need to create a lot of emails.
You can either customize any of the existing templates and save them as new templates, or you can create emails from scratch and save them as templates.
There are no limits on how many you can create, so it’s the best way to build up a big library of emails you can pull off the shelf and use.
Plus, your own templates will already be configured with your brand message and style, so there’s less work to do than if you were to use a Kajabi template.
5 Interesting Kajabi Email Template Examples
Let’s take a closer look at some of the Kajabi templates on offer.
Climb
Climb is designed for all types of businesses that are perhaps launching a new product or introducing new features.
Myriad
Myriad offers a clean, bright aesthetic that can be adapted for most purposes. It’s a good one for offering freebies and promotions.
Squiggle
Squiggle is a minimal template with a clear call to action. I’ve used this one in the past to invite my contacts to join my community.
Brush
Thanks to its countdown timer, Brush is perfect for launching products or promotions and creating a sense of urgency for people to sign up.
Slice
I love Fresh for its bold aesthetic, though I always customize it in my brand colors. I used this one to welcome my new subscribers.
How to Select and Use Kajabi Email Templates (Quick Guide)
1. Head to Marketing > Email Campaigns > Manage Templates > + New Template.
2. Give your new template a name and short description so you can quickly identify it from the template thumbnail page.
3. Now pick which template you use and edit by clicking on the thumbnail image.
4. The template will now open in the editing tool.
The editing page is straightforward:
5. Click on any page element and edit it in the left-hand sidebar.
6. In the main sidebar menu, you will see a list of all page elements included on the template. You can click to drag and drop these into a new arrangement.
7. Click the + Add Section button to add a new element to the page.
8. Don’t forget to preview and save your template when finished.
Your new template will now appear in the Manage Templates area of your Kajabi account and can be used in your campaigns.
You can use all email templates for:
- Singular email blasts
- Multi-email sequences
Those with keen eyes will have noticed that a new Kajabi product has arrived on the scene: The Newsletter. Currently in beta mode, this new feature allows you to monetize your email content.
It’s a Blog/Email Hybrid
The newsletter is an interesting thing because it’s not really an email. It forms part of your website, but it’s not a blog, either.
The idea behind it is to use it as an audience-growing tool. It’s also designed to be a product involving low-level marketing efforts.
Essentially, it’s to be used like a magazine or newspaper subscription. However, instead of the content being printed, it’s available in a digital format.
People can sign up and subscribe to the newsletter, and when a new edition is released, they can read it on your Kajabi website. Meanwhile, subscribers are notified by email that new content is available.
Add It to Your Website
Like I said, the newsletter sits on your Kajabi website, and you can opt to make it publicly accessible by converting your newsletter page to your website’s homepage. Also, when you create your newsletter, Kajabi automatically creates new website pages for it.
Website visitors will then be drawn directly to your newsletter and can quickly subscribe without ever leaving the page. They will be added to your Kajabi contacts list allowing you to grow your audience.
Additionally, drawing people over with free content allows them to more easily discover your other products for sale. If someone likes your newsletter, they are more likely to explore what else you have on offer.
Monetize Your Content
Unlike the Kajabi blogging feature, you can monetize the newsletter by setting up a payment structure. For example, you can:
- Set up a fixed number of regular payments
- Create a monthly or weekly subscription
- Offer it for a one-time fixed amount
- Let customers pay what they want
The great thing about this part is that it’s versatile. You can offer free newsletters alongside paid ones.
That means you can entice people over with free content while having certain content locked behind a paywall. And don’t forget that you can use the newsletter to introduce some of your other paid products, too.
AI Does the Heavy-Lifting
Imagine my surprise when I set up my first newsletter product and Kajabi had already magicked up three newsletters for me!
If I’m honest, Kajabi’s AI didn’t do a bad job. In any case, it was enough to get me started and kickstart my newsletter.
The AI will help you write new posts, too. All you have to do is look for and click on the purple sparkly icon, select the Help Me Write a Newsletter option, and let the AI do the heavy lifting.
Overall, I think this could be a powerful tool for helping you increase your contact list while making a little extra money.
People tend to ignore emails these days, so I believe this might be a more effective option.
Frequently Asked Questions
Are There Any Kajabi Newsletter Templates?
No, there are currently no Kajabi newsletter templates, and the page format and editing options are very basic. However, the feature is currently in beta mode, so this may change in the near future.
