Kajabi Hero Challenge & Rewards: What’s New for 2025

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After a long wait, Kajabi has finally reintroduced its Hero rewards program.

It’s straightforward—you get free merch when you hit certain milestones in sales.

Key Takeaways:

  • Rewards include a T-shirt, a selfie light, a mic, and plaques
  • There’s no need to sign up—you’re automatically enrolled
  • You are emailed a voucher code when you hit each milestone

The Kajabi Zero to Hero Rewards Program Explained

The Kajabi Zero to Hero Rewards Program Explained

In line with its recent rebrand, Kajabi has relaunched its Hero Rewards program and has a shiny new website to showcase what you can get.

In a nutshell, the program gives you free goodies when you reach certain milestones in revenue sales.

The milestones are as follows:

  • $1k
  • $10k
  • $100k
  • $1 million
  • $10 million

How to Earn Kajabi Hero Rewards

There’s no need to sign up for the program—you’re automatically enrolled. 

All you have to do is concentrate on getting sales, and when you reach a milestone, Kajabi will automatically send you an email.

The email will contain a coupon code, which you can then use to redeem your prize.

What Rewards Can You Get?

Here’s a quick overview of the prizes. I’ve included more details below:

MilestoneReward
$1kT-shirt
$10kSelfie light
$100kPro microphone
$1 million$1 million milestone plaque
$10 million$10 million milestone plaque

Kajabi Hero T-Shirt

Kajabi Hero T-Shirt

First up, for hitting $1,000 worth of sales, you can get yourself a stylish cotton T-shirt.

It’s available in sizes XS to 4XL. The fit is unisex, and you’ll find a size guide in the product listing.

Kajabi Hero Selfie Light

Kajabi Hero Selfie Light

Moving up the ranks, you can get a selfie light when you reach $10,000 in sales.

The light features a phone attachment with the slogan “Shine Bright Kajabi Hero.”

Kajabi Hero Pro Mic

Kajabi Hero Pro Mic

For $100,000 worth of sales, you can receive a pro mic emblazoned with the Kajabi logo.

I think “pro” is a bit of a stretch, though. The mic’s brand is JBL, and after researching, I found that it retails for around $70. It has pretty good reviews, though—its Amazon rating is 4.0.

Kajabi Hero $1 Million Plaque

Kajabi Hero $1 Million Plaque

Reaching seven figures is no small feat, so congratulations! You can now get yourself this black plaque to commemorate the occasion.

I have no idea what it’s made of—the description doesn’t mention any details.

Kajabi Hero $10 Million Plaque

Kajabi Hero $10 Million Plaque

For our eight-figure Heroes, you can receive another plaque, only this one is in Kajabi’s questionable salmon-pink branding colors.

How to Get Your Kajabi Hero Rewards (A Quick Guide)

How to Get Your Kajabi Hero Rewards (A Quick Guide)
  1. Grab your voucher code from the email you received after hitting your milestone.
  2. Head to herostore.kajabi.com and click on the Hero Rewards tab.
  3. Add the appropriate reward to the cart.
Go to the checkout page
  1. Go to the checkout page. The cost of the item may look alarming, but don’t worry—once you add your voucher code, the price will drop to $0.
  2. Complete the checkout form, and you’re done!

Frequently Asked Questions

You can’t purchase Kajabi Hero rewards. However, the Kajabi store has several apparel items (T-shirts, hoodies, etc.) that you can purchase. Prices range from $27 to $57 per item.

No, you don’t need to sign up for the Kajabi Hero program. Once you hit a milestone, you will be sent an email automatically with a code to claim your reward.

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About Authors

  • Janette

    Janette Bonnet is a Senior Writer at SupplyGem. She’s been in the teaching and training field for over 10 years and has been writing about it for more than 5 years. She knows a lot about online course tools like GoHighLevel, Systeme.io, and Teachable. Thanks to her long experience and a professional training certification she earned from CIPD, she’s great at helping readers understand these platforms. When you read her articles, you’re getting advice from someone who’s actually used and knows these tools inside out. Beyond her professional endeavors, Janette has dedicated many years to volunteering, especially in animal welfare, showcasing her commitment to giving back to the community.

  • Nicole Marron

    Nicole Marron is an editor at SupplyGem. She brings over three years of editing expertise and a strong academic background to her role. Equipped with her High Level Proofreading Pro certification, Nicole has collaborated with numerous coaches, course creators, and authors to refine their messaging and amplify their impact. With her eye for detail and intuitive grasp of flow, Nicole elevates the clarity and effectiveness of the content she refines.

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Disclosure: I am an independent Kajabi Affiliate, not an employee. I receive referral payments from Kajabi. The opinions expressed here are my own and are not official statements of Kajabi.

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