One Funnel Away Challenge

We may earn commissions if you buy via links on our website. Commissions don’t affect our opinions or evaluations. Learn more.

The One Funnel Away (OFA) Challenge is a 30-day course where you’ll learn the entire process of building successful funnels.

The course includes live and video training with plenty of support and networking opportunities. This course aims to push participants to their limits. But, by the end, you’ll be able to create impactful funnels.

To give you a completely honest appraisal, we enrolled a team member in the OFA Challenge.

One Funnel Away Challenge


The OFA Challenge course costs $100.

You can sign up for the OFA Challenge here.

Below are the benefits and bonuses you’ll receive when you join the OFA Challenge:

  • 30 days of live and video coaching
  • Digital workbooks
  • Access to OFA Challenge Facebook group
  • Private group training
  • “30 days” e-book
  • “30 day” interviews
  • Behind the Scenes of the “Two Comma Club” funnels
One Funnel Away Challenge Bonuses

What Is One Funnel Away Challenge?

The One Funnel Away Challenge is an accelerated 30-day training program for those interested in creating effective sales funnels. 

Every day a new task (mission) video is streamed to the private OFA Challenge Facebook group. And participants receive as a bonus a digital workbook for each mission. Live training sessions take place three days a week. 

The “30 Days” e-book is another included goodie. This e-book details 30-day plans from Two Comma Club members in case they were to lose their businesses. 

The first week is a pre-training week to get attendees into the right mindset for the Challenge. The actual training itself occurs during the next four weeks.

The program costs $100, and ClickFunnels puts a value on the training and bonuses of $3,126. The reason for the heavily discounted price is that ClickFunnels wants you as a customer.

If you’re a ClickFunnels affiliate, you’ll receive $100 for every referral to the Challenge.

PriceDurationPrice Includes:
One Funnel Away Challenge$100*30 Days30 Days of coaching materials by Russel Brunson, Stephen Larsen, Julie Stoian

30-Day Challenge Customized Kit

A physical copy of the workbook, a “30 Days” hardcover book

Interviews with the Two Comma Club members, with 30 Day Challenge members,

MP3 player with all the recordings.

Key Takeaways:

  • The OFA Challenge is ideal for beginners or those already experienced in building funnels.
  • You will learn all aspects of funnel-building and marketing.
  • You’ll need to stay on top throughout the 30 days, complete the daily missions, and follow any instructions.
  • The price is very reasonable given the value of the coaching, materials, and bonuses.
  • This course is open to everyone and not exclusive to ClickFunnels users.
  • ClickFunnels affiliates can earn a 100% commission.
  • You can get a full refund if you’re unhappy with the training.
  • It costs $100 to enrol.

One Funnel Away Challenge: Quick Sign-Up Guide

  1. Click the link to sign up for the OFA Challenge.
  2. Click on the ‘Join the Challenge Now’ button.
  3. Scroll down and enter your contact details.
  4. Fill in your payment details.
  5. You’ll receive an upsell offer for additional funnel training. You can tick the box if you’d like to add this.
  6. Click the ‘Yes, Start the One Funnel Away Challenge’ button.
  7. After your purchase, you can join the OFA Membership Area and Facebook group using the same email address you used to sign up.
Clickfunnels Landing Page

Who is the One Funnel Away Challenge Made For?

The One Funnel Away Challenge has universal appeal. It’s great for complete beginners as it gives step-by-step instructions in preparing and building sales funnels.

This program is also ideal for those of you who have already built successful funnels, as the coaching can bring a fresh perspective on funnel building.

If you can immerse yourself in active training and learn from already successful funnel builders, this Challenge is for you. If you want to reach out to more people to scale your business, this Challenge is perfect for you too.

This program won’t work for you if you don’t have the time for the daily workload, including lots of homework. Or if you can’t participate in a fast-paced training environment and only want to work at your own pace.

To get the best out of the program, participants must keep up with the daily schedule and can’t set aside work later.

What Will You Learn With One Funnel Away Challenge?

In this section, we detail the training provided each week of the 5-week One Funnel Away Challenge. 

The first week is a pre-training period introducing the program and prepares you mentally for the course ahead. The next three weeks are the training itself, including lessons in creating offers, copywriting, and funnel building. The final week is a post-training week, taking a look forward to your future decisions and goals.

One Funnel Away Challenge

Pre-Training – Belief

Russell Brunson explains the concept behind “One Funnel Away” and goes through the course framework.

You’ll discover the meaning behind Funnel Hacking. You’ll learn about the success of Lady Boss, whose owners Brandon and Kaelin Polen enrolled for a ClickFunnels training course when they were broke.

They became members of the Two Comma Club and then reached Two Comma Club X ($10,000,000 in revenue). During this week, Stephen Larsen also helps motivate you for the work ahead.

Week #1

The first week is dedicated to creating your hook, story, and offer. You’ll learn the various ways of hooking people into your funnel. You’ll see how others have built successful funnels. You’ll find out how to tell great stories and all the techniques to create irresistible offers. This week also includes how best to design your e-covers and develop your product if you don’t already have one.

Week #2

This week the goal is to bring your hooks and stories together. You’ll learn how to write compelling copy for your ads and pages. Just take a look at ClickFunnels’ landing page to see how you’ll be learning from the best. Your missions include Testing Your Material, Epiphany Bridge, and Publishing Your Origin Story. You will test your hooks and stories and learn how to tweak them if they don’t work.

Week #3

It’s time to put all the previous weeks’ training into building your funnel. You will receive missions giving practical advice on how to generate leads and make sales. You’ll discover how vital offers are and how they work. You’ll gain an understanding of the funnel strategy. Then Russell Brunson will take you through the steps to design and create the sequence, sales, one-time offer, and member area pages.

Week #4

With your funnel up and running, you now need to know how to target traffic to it. The missions this week focus on the different types of traffic and where to find them. You’ll learn how to list your Dream 100 customers and how to market to them. Russell Brunson will teach you the difference between paid ads and earned ads and how to cultivate endorsements for your product to bring you higher conversions.

Week #5

Winding down with the Post-Training week, you will concentrate on your next 30, 60, and 90 days. You’ll get advice and encouragement to continue scaling your business. You’ll receive training on making decisions for the future and how to set goals. The live coaching calls continue with Q&A sessions, and participants will also get the chance to apply for the Two Comma Club X award themselves.

What Have I Gained from One Funnel Away Challenge Personally?

Russell Brunson and his team go to great lengths to earnestly explain every single aspect of the funnel building process.

Active participation is the crucial element to this Challenge. After all, to build a business in 30 days, I knew I had to stay up-to-date with the workload. I set aside two hours a day, but you could easily spend more than that.

For me, the Epiphany Bridge lesson during Week 2 was one of the best. It was fascinating to learn to create copy directly relating to a particular customer that enables a product to sell itself.

I had to think on my feet and take the initiative throughout the 30 days, but reading about the Two Comma Club millionaires inspired me to keep going. This program is one of the most useful courses I’ve attended, and the experience also helped me retain what I learned throughout the 30 days.

What Do You Get in One Funnel Away Challenge?

When you sign up for the One Funnel Away Challenge, you receive daily tasks, coaching, digital workbooks, as well as access to interviews, and the OFA Challenge Facebook group. Here, we explain in detail everything you’ll get when you enroll in this Challenge.

30 Days of Coaching from Stephen Larsen and Julie Stoian

Julie Stoian is a digital marketing consultant and has inspired thousands of entrepreneurs to grow their online businesses. In her videos, Julie helps with the practicalities of each mission. Stephen Larsen worked as a funnel builder at ClickFunnels and left to run his own business. He presides over the live group coaching. Both coaches are members of the Two Comma Club.

30 Day Digital E-Book

Russell Brunson asked his Two Comma Club members what they would do if they lost everything. He asked them to give detailed 30-day plans on getting their business up and running again. Thirty of the members replied; This 550-page e-book contains all their plans, and you can page through the book for ideas during your training.

“One Pager” Digital Workbook

To help you keep track of your daily assignments, the “One Pager” Workbook contains checklists for all the tasks you need to undertake. It also has the video training links for each mission and any applicable extra resource links. There’s plenty of space for you to work out your ideas.

30 Days Access to the OFA Challenge Facebook group

The private OFA Challenge Facebook page streams the daily mission videos. The OFA consultants host the live coaching sessions here. And you can also participate in discussions and interact with others taking the Challenge.

Private “Big Breakthrough” Training in Private Group

During these optional 2-hour live consulting sessions, you’ll receive professional assistance in techniques to advance your sales funnels and help you make that next Big Breakthrough.

Unlimited Access to 30-Day Interviews

These are interviews with all the Two Comma Club members who contributed to the “30 Days” book. In these interviews, Two Comma Club members detail the steps they would take from Day 1 to Day 30 if they lost everything and had to start again.

Behind the Scenes of the “Two Comma Club” Funnels

In these video interviews, Two Comma Club members go through creating each of their successful funnels. They share what worked and give tons of valuable advice. The ClickFunnels team was then allowed to recreate their funnels so you can access them too.

Pros & Cons of the One Funnel Away Challenge



One Funnel Away Challenge: FAQ

Do I Need a ClickFunnels Membership to Participate in the Challenge?

No, you don’t need to be a member of ClickFunnels to participate in the One Funnel Away Challenge.

How Much Does the One Funnel Away Challenge Cost?

The One Funnel Away Challenge costs $100 and includes all the videos, live coaching, and training materials.

Are There Any Discounts for One Funnel Away Challenge?

No, there aren’t any discounts available for the One Funnel Away Challenge. However, if you’re a ClickFunnels affiliate, you’ll get paid $100 for every person you refer that enrolls for the Challenge.

Why Can’t I Learn from Free Resources Online?

You could learn about funnel building from free resources online. However, the OFA Challenge is a far better method of learning. It’s been running for a few years now, and it contains training materials specially prepared by funnel building and marketing experts. Everything you need is in one place, which will save you time searching for resources on the internet. The training is up-to-date, continuous, and keeps you motivated. 

Is the One Funnel Away Challenge Worth The Cost?

We believe it is well worth the cost. There’s a lot of value in the videos, live training, and bonus materials. And don’t forget Russell Brunson and his coaches each command far more than $100 for just one day of training.


The OFA Challenge is intense, but this should motivate you to keep moving forward.

This very detailed and thorough course requires your focus and attention for all thirty days. However, ClickFunnels promises that it will be worth it. It will give you the confidence to build an effective funnel and understand how to make it work for your business.

We highly recommend this course for the expert coaching and the thousands of dollars worth of amazing bonuses. In addition, Russell Brunson is a renowned instructor teaching from his direct experience, so you know you are learning from the very best.

Frequently Asked Questions:

Was This Helpful?

Thanks for your feedback!
  • Samuel Fletcher

    Samuel Fletcher is a entrepreneur with over 15 years in online course development. With an in-depth understanding of online course platforms, including Kajabi, Thinkific, LearnWorlds, and more, he has not only created courses on these platforms but has also assisted others in their course creation journeys. Beyond his hands-on experience, Sam is a passionate blogger, online business mentor, and a proactive contributor to community initiatives. His commitment to excellence and belief in dedication, perseverance, and unwavering commitment drives his success. Recognizing the gap in unbiased, quality information about online course platforms, he co-founded SupplyGem. In addition to his leadership role, Samuel serves as a Technical Writer at SupplyGem, sharing his expertise with a broader audience. Moreover, he's an active member of professional associations such as the Association for Talent Development (ATD), The Learning Guild, and others, underlining his dedication to continuous learning and industry advancement.

Leave a Reply

Your email address will not be published. Required fields are marked *

Disclosure: I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

ClickFunnels 2.0