ClickFunnels Pricing Is More Affordable than Ever: Here’s Why

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I recently noticed that ClickFunnels has made major changes to its pricing structure. It has been simplified and, most importantly, made more affordable.

I jumped on the platform to investigate and found everything you need to know about the new ClickFunnels price plans.

Key Takeaways:

  • Startup plan costs from $97/month, Pro plan costs from $297/month
  • Add-on costs will be introduced for emails, webhooks, and video hosting
  • Subscribers of the old plans can switch to the new plans

ClickFunnels Has Overhauled Its Pricing: Here’s What’s Changed

ClickFunnels Has Overhauled Its Pricing: Here’s What’s Changed

I was thrilled to discover that ClickFunnels has given its pricing a much-needed facelift, especially since I noticed the platform’s features have been improved and increased. Now, you get even more value for your money.

While the pricing plans have shrunk from three options to two, the most notable and exciting change is that almost all features are unlimited.

In comparison, the old pricing plans had limits for all of the important stuff (funnels, students, courses, etc.), which either restricted what you could do or forced you into paying for a higher plan.

No more!

BOTH of the new ClickFunnels plans are unlimited except for a few things I’ll outline below. Depending on which plan you choose, here’s what you’ll pay:

  • Startup plan: $97/month or $81/month paid annually
  • Pro plan: $297/month or $248/month paid annually
ClickFunnels plans are unlimited

*Old pricing structure

Let’s compare that with the old pricing:

PlanStartup (new)Pro (new)Basic (old)Pro (old)Funnel Hacker (old)
Monthly cost$97$297$147$197$297
Monthly cost paid annually$81$248$127$157$208
Total annual cost$972$2,976$1,524$1,884$2,496
Annual discount percentage16%16%13%20%30%
FeaturesUnlimitedUnlimited20 funnels
3 courses
1,000 students
100 funnels
15 courses
10,000 students
Unlimited funnels
200 courses
20,000 students

So, the new Startup plan is WAY cheaper than the old Basic and Pro plans, making it much more affordable for those starting their business journies.

The new Pro plan has the same monthly fee as the old Funnel Hacker plan, but unfortunately, the annual discount isn’t as good as it was. However, keep in mind that you’re trading a slightly lower discount for unlimited features.

Are There Any Add-on Costs?

Are There Any Add-on Costs?

ClickFunnels is gradually introducing add-on charges for certain features to keep the overall plan costs down, but don’t worry. These aren’t as ominous as they sound.

The extra charges will be for the following features:

  • Sending and validating emails
  • Using ClickFunnel’s API and webhooks to run actions between ClickFunnels and third-party sites (which works just like Zapier)
  • Video hosting
add-on charges

You can avoid these charges by simply not using these features or by using a third-party service instead (although the third party will also likely charge you).

Here’s a breakdown of the costs:

FeatureCost
Sending emails$0.675 (per 1,000 emails)
Validating emails$2.50 (per 1,000 emails)
Integration run$0.01 (per action)
Video hosting$0.10 (per video)
Video bandwidth$10 (per 1TB)

Which ClickFunnels Pricing Plan Is Right for You?

Which ClickFunnels Pricing Plan Is Right for You?

Let’s talk about the differences between the two plans. Essentially, you should always pick the lower plan unless:

  • You have more than three team members who need to access the platform
  • You want to take on more than three clients
always pick the lower plan

The “brand workspaces” are what other platforms call “sub-accounts.” You can use separate spaces within your main ClickFunnels account for clients. The spaces keep each client’s work, content, and resources separate, keeping everything organized and easy to manage.

“Team members” refers to yourself and anyone who works with you. You’ll each get a login for the same ClickFunnels account, which means you can each work on the platform independently.

This makes it super easy to decide which plan is for you:

  • The Startup plan is for individuals and new startups or businesses just beginning to scale
  • The Pro plan is for established businesses that want the capacity for more clients
established businesses

As I’ve said, both plans give you unlimited access to the rest of the platform’s features, so you no longer have to worry about how many funnels, courses, or anything else you want to create.

What about Existing ClickFunnels Subscribers: Can They Get the New Pricing?

What about Existing ClickFunnels Subscribers: Can They Get the New Pricing?

You bet—existing ClickFunnels Subscribers can get the new pricing!

I reached out to ClickFunnels about this, and they told me that existing subscribers on the old plans can go to the “Billing” section of their account and choose one of the new plans.

Once you have chosen the new plan, you must reach out to customer support, who will manually charge your card for the new amount. 

Here are a couple of things to keep in mind: 

  • Once you have switched to a new plan, you cannot return to the old pricing plan.
  • You can remain on the old pricing plan if you are happy with it and don’t want to change.

How to Get the Best Price for ClickFunnels

How to Get the Best Price for ClickFunnels

I’ll let you into a secret. 

The standard ClickFunnels free trial is only 14 days, but if you head to this page, you will find a 30-day free trial. Combine this with the annual payment option, and you’ll get the cheapest price plus 13 months’ worth of use for the price of 12!

One thing to keep in mind, though:

  • After completing the signup process for the 30-day free trial, you will notice it is for the monthly paid Startup plan. 
  • To get the annual discount, wait until the day before your free trial expires, then follow the steps below for upgrading/downgrading. 
  • All you do is pick the annually paid option to secure the lowest price.

It’s as easy as that!

Can You Upgrade or Downgrade a ClickFunnels Plan?

It’s very easy to upgrade or downgrade your existing ClickFunnels plan. Just follow these steps.

Can You Upgrade or Downgrade a ClickFunnels Plan

Step 1: Head to “Workspace Settings” and select “Billing.”

Workspace Settings

Step 2: Click the three dots located to the right of where your subscription type is listed and select “Manage Subscription.”

Manage Subscription

Step 3: Pick your new plan and pay. You’ll also notice that this is where you can cancel your plan altogether.

Here’s what will happen:

  • If you downgrade, you will remain on your current plan until your next billing period. Then, you will drop down to the new plan.
  • If you upgrade, you will immediately be charged the difference in plan prices, and you will switch to your new plan right away.

How Does the New ClickFunnels Pricing Compare with Similar Platforms?

How Does the New ClickFunnels Pricing Compare with Similar Platforms?

It’s interesting because ClickFunnels used to be one of the more expensive platforms, but comparing it here shows that it is now one of the most affordable (particularly on the top-tier plan) or gives the best value thanks to its unlimited features.

PlatformCheapest monthly costCheapest annual costMost expensive monthly costMost expensive annual cost
ClickFunnels$97$972$297$2,976
GoHighLevel$97$970$497$4,970
Kajabi$69$660$399$3,828
Kartra$119$1,188$549$5,148

Of course, the features differ between platforms and each has its strengths and weaknesses, but from a pure cost perspective, ClickFunnels is now a top choice.

Frequently Asked Questions

Although ClickFunnels does not offer a free plan, you can use the platform for free for 30 days. To sign up for this extended free trial, go to this page.

It’s easy to cancel your ClickFunnels pricing plan. Head to the “Billing” section of your ClickFunnels account and select “Manage Subscription.” Here, you will find the option to cancel your plan.

Yes, you can pause your ClickFunnels account, which will retain all your data and work. This costs $17 per month, and you can reactivate it anytime.

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About Authors

  • Janette Bonnet

    Janette Bonnet is a Senior Writer at SupplyGem. She’s been in the teaching and training field for over 10 years and has been writing about it for more than 5 years. She knows a lot about online course tools like GoHighLevel, Systeme.io, and Teachable. Thanks to her long experience and a professional training certification she earned from CIPD, she’s great at helping readers understand these platforms. When you read her articles, you’re getting advice from someone who’s actually used and knows these tools inside out. Beyond her professional endeavors, Janette has dedicated many years to volunteering, especially in animal welfare, showcasing her commitment to giving back to the community.

  • Nicole Marron

    Nicole Marron is an editor at SupplyGem. She brings over three years of editing expertise and a strong academic background to her role. Equipped with her High Level Proofreading Pro certification, Nicole has collaborated with numerous coaches, course creators, and authors to refine their messaging and amplify their impact. With her eye for detail and intuitive grasp of flow, Nicole elevates the clarity and effectiveness of the content she refines.

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Disclosure: I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels.

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