ClickFunnels for Coaches

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ClickFunnels can be used by coaches to deliver webinars, schedule calls, and create funnels, landing pages, and websites.

You can also sell memberships and coaching on the platform.

Key Takeaways:

  • You can integrate Zoom and other live-streaming platforms
  • You can use Zapier to integrate many third-party web apps

How Coaches Can Use ClickFunnels

Here are a few ways coaches can use ClickFunnels:

  • Book Calls – Coaches can use the platform to let clients schedule calls. They can then be synced with your calendar.
  • Build Complete Funnels – ClickFunnels has all of the features to create webinar funnels. Right from the initial registration page, all the way to completed payment.
  • Offer Complementary Services – You can take advantage of the fact that there are so many features to begin offering memberships and courses.
How Coaches Can Use ClickFunnels 2.0

ClickFunnels Features for Coaching


Coaches can deliver webinars on the platform by integrating video-based coaching sessions.

Software and platforms with integrated video capability include Zoom, YouTube, WebinarJam, Vimeo, and Voomly.

Coaches can add webinars to their sales funnels and landing pages for potential clients to watch.

Webinars can be live

Call Scheduling

ClickFunnels can be used by coaches to schedule both sales calls and regular coaching calls.

These can be done using a form and a third-party integration like Zapier.

After a client has scheduled a call, it will send a Zap to schedule it into your calendar. Popular calendar tools such as Calendly and Google Calendars both work.

Call Scheduling

Customer Center

If you’re a coach who is looking to offer a range of digital products, such as coaching, courses, memberships, and downloadables, you’ll likely want to use the customer center feature.

This allows customers to access all the products they’ve purchased from you in one place.

Let’s say that somebody bought two PDF worksheets and became a member; these products would appear in the customer center, allowing your customers to keep up with all their products purchased from you.

Customer Center


As previously mentioned, the platform allows for a range of integrations.

Because the platform is compatible with Zapier, coaches will have access to the following integrations:

  • Webinar and Coaching Software
    • WebinarJam/EverWebinar
    • Teachable
    • Kajabi
  • Calendars
    • Google Calendar
    • Calendly
    • Teamup Calendar
  • SMS
    • Twilio
    • SMS by Zapier

These integrations will let you deliver webinars on ClickFunnels 2.0, manage your schedule, and deliver SMS marketing.

Sales Funnels and Landing Pages

Two of the platform’s core features are sales funnels and landing pages.

Coaches will need to create these to advertise and sell their services – ClickFunnels makes this easy by providing you with templates.

Typically, coaches will create a webinar funnel, which can be done within the sales funnel builder.

Other ways coaches can use sales funnels and landing pages:

  • Advertise Offers – If you have a current coaching deal, for example, “Book 10 Sessions, Get 2 for Free,” you can then make a landing page to showcase this offer.
  • Call Scheduling – You can create a form for new and existing clients to schedule calls on your landing page.
  • Pre-Recorded Webinars – By using third-party software like EverWebinar, you can embed pre-recorded webinars into your sales funnel.
Sales Funnels and Landing Pages


If you have a range of coaching products and services, you’ll likely want a website to showcase your complete offerings.

ClickFunnels lets you create a website that includes the following elements:

  • Coaching sales
  • E-commerce store (digital products)
  • Courses and memberships sales
  • Blog
  • Testimonials and reviews
  • About Us page

Email Marketing

ClickFunnels has a complete email marketing solution for coaches.

It allows you to follow up with clients, schedule and confirm calls, and market your latest offers.

Here are some of the email marketing features:

  • Templates
  • Drag-and-drop builder
  • Sequences
  • Automated flows


One of the primary uses of workflows for coaches is automating coaching call scheduling, confirmation, and follow-ups – this can be completely automated using ClickFunnels.

Workflows are the platform’s ‘Zap’ feature, which links different elements together and gets them to work as one.

Here’s an example of how you could use them:

  1. The client lands on your booking page and schedules a call.
  2. An email is sent to confirm the booking.
  3. A follow-up email goes out 24-hrs before the call is sent with the booking link and as a reminder.
  4. After the call, a survey is sent out for feedback on how to improve.


To further expand your business, you could start to offer courses to your existing client base.

As coaches typically specialize in one area, they could record video training on the topic to create a comprehensive course.

Once created, a course can be repeatedly sold without you having to do any extra work.

ClickFunnels 2.0 lets you create and upload your course to the platform and organize it into modules.

Other Course Features:

  • Schedule and Drip Content – This will prevent your students from consuming the content in quick succession and ensure they get the best learning experience.
  • Internal Note-Taking – You can add internal notes to highlight changes for your next course update.
  • Analytics and Management – Track user enrollment, see who’s completed what, and modify access.
  • Drag-and-Drop Editor – Upload your courses to the platform and use templates to design them – you won’t need any technical knowledge to create your course.


Another way for coaches to make money using ClickFunnels 2.0 is by offering memberships.

As you can include coaching as part of your membership program, this will likely be a complementary product.

Ways to Use Memberships as a Coach:

  • Upsell – You can use it as an upsell when selling coaching programs.
  • Coaching Includes – You could include group or one-on-one coaching for members.
  • Group Coaching – This could be offered through training and Q & A sessions.
  • Community – By using a third-party solution such as Facebook Groups, you can have members network and help each other resolve issues.

A/B Testing

Coaches using ClickFunnels 2.0 can use its A/B testing feature to reduce costs and increase conversion rates.

A/B testing sends visitors to a different version of your landing page or email to see how they respond. The feature will show you which version had the higher conversion rate.

Coaches can use this to split-test all of their landing page designs, sales runnels, and emails.

After running several tests, you’ll be able to find clients in the most economical way.

A/B Testing


ClickFunnels 2.0 has a range of dashboards that display the analytics for websites, pages, funnels, courses, memberships, and emails.

This allows users to drill down and find out how each offer and product is performing.

Coaches will be able to see if a product is selling less or more over time; this gives them a chance to implement changes and increase conversion.

Coaches can also see how their business is performing from a higher level, allowing them to recruit more employees before they become overworked.

Which ClickFunnels Subscription Plan Do Coaches Require?

Coaches can begin with the Basic plan, which costs $147 per month. This will give them access to webinars, call scheduling, landing pages, sales funnels, and many other features.

However, if they begin creating courses to sell to customers, they’ll likely exceed the three-course limit on this plan and need to upgrade to the Pro or Funnel Hacker plan.


  • Basic Plan – $147/month
  • Pro Plan – $197/month
  • Funnel Hacker – $297/month
FeatureBasic PlanPro PlanFunnel Hacker
Call Scheduling
Customer Center
Landing Pages
Sales Funnel20100Unlimited
Email Marketing
A/B Testing

ClickFunnels Templates for Coaching

The ClickFunnels 2.0 platform has a wide range of templates that coaches can use for free. 

They include email, website, funnels, opt-in, and webinar registration pages.

The platform’s webinar registration pages can be found within its Site & Funnels section. Here, they have ten different designs for coaches to choose from.

As they’re templates, you can easily replace the content with your own; moreover, you can use the page editor to customize it further.

ClickFunnels 2.0 Templates for Coaching

Tips for Coaches Using on ClickFunnels

Here are our top three tips for coaches using ClickFunnels 2.0:

  1. Seek Support – Whether that’s by joining the platform’s Facebook Group, messaging its help center, or watching videos on YouTube, ClickFunnels 2.0 has amazing resources in every format. Anytime you’re stuck, there is someone there to help.
  2. Perform a Needs Assessment – Your existing clients will know better than you what products they’d like to purchase. Maybe some would like more frequent accountability calls or a product you’d never thought of, such as a workbook.
  3. Expand Your Product Line – Take advantage of the fact that ClickFunnels 2.0 offers many features: you can sell digital downloadables, courses, and memberships. You can test selling them since they’re already included in your plan.

What Software Does ClickFunnels Replace for Coaches?

As very few platforms have the extensive range of features ClickFunnels 2.0 offers, many coaches will use different software solutions.

To help you understand the software that ClickFunnels 2.0 can replace, we’ve come up with a list of the platform’s features:

  • Landing Pages, Sales Funnels, and Websites
    • Wix
  • Email Marketing
    • MailChimp
    • ActiveCampaign
  • Workflows
    • Zapier
  • Courses and Memberships
  • Analytics
    • ProfitWell
    • Google Analytics
    • Keap
What Software Does ClickFunnels 2.0 Replace for Coache

Frequently Asked Questions

ClickFunnels 2.0 lets coaches schedule calls, integrate webinars, set up funnels, and host and sell courses. It also gives coaches access to a wide range of marketing and analytics features.

Coaches can start using the ClickFunnels 2.0 Basic plan, as it has all of the required core features – it costs $147 per month, which can be reduced to $127 when paid annually. However, if you’re looking to sell multiple courses or need more features, you’ll need to upgrade to the Pro or Funnel Hacker plan.

Yes, you can use ClickFunnels 2.0 as a coach. You can schedule calls, follow up with clients, deliver webinars, and offer memberships on the platform.


About Authors

  • Samuel Fletcher

    Samuel Fletcher is a entrepreneur with over 15 years in online course development. With an in-depth understanding of online course platforms, including Kajabi, Thinkific, LearnWorlds, and more, he has not only created courses on these platforms but has also assisted others in their course creation journeys. Beyond his hands-on experience, Sam is a passionate blogger, online business mentor, and a proactive contributor to community initiatives. His commitment to excellence and belief in dedication, perseverance, and unwavering commitment drives his success. Recognizing the gap in unbiased, quality information about online course platforms, he co-founded SupplyGem. In addition to his leadership role, Samuel serves as a Technical Writer at SupplyGem, sharing his expertise with a broader audience. Moreover, he's an active member of professional associations such as the Association for Talent Development (ATD), The Learning Guild, and others, underlining his dedication to continuous learning and industry advancement.

  • Noel Griffith

    Noel Griffith is a Co-Founder and the Senior Analyst at SupplyGem. With a deep understanding of online businesses and a distinct passion for the creator economy. Drawing from his experience as a developer and online marketer, Noel is devoted to guiding others toward success in their online endeavors. In addition to his contributions at SupplyGem, he is affiliated with notable organizations such as the Association for Talent Development (ATD) and The Learning Guild.

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Disclosure: I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels.

ClickFunnels 2.0