Kajabi is renowned for offering a high-quality platform and features. But some of them stand out more than others. Here are the top ten Kajabi features I love and have used to build my business efficiently.
Key Takeaways:
- The course and community builders let you create outstanding product offers
- Custom widgets have made Kajabi’s website builder worth using
- Kajabi Payments streamline payment processing and give customers more options
6 Kajabi Features That Make My Life Easier
When I look for a platform to help me grow my business, my top priority is functionality. It has to work.
There’s a reason why so many notable figures, such as Graham Cochrane and Natalie Ellis, use Kajabi. It has the best features out of all the course-building platforms out there.
Sure, it’s expensive, but you get exceptional value that just isn’t there on a cheaper platform. For me, it’s well worth the cost because I can use Kajabi to scale faster and more efficiently.
1. User-Friendly Interface
These days, there’s no excuse for dated and clunky interfaces. It’s surprising how many platforms don’t seem to invest in improving the user experience.
Kajabi is an exception to this, and I love how much time and effort the development team has put into making it work for the user.
All the features are intuitive. Even if you’re a complete beginner, the moment you log in, you are skillfully guided in what to do and how to do it. Also importantly, the guidance offered is not intrusive or obstructive for experienced users.
Features run smoothly and efficiently, and that’s crucial because I don’t have time to deal with platform crashes and glitches.
2. Intuitive Course Builder
Building a course should not be hard. Once you have created all your content (that’s the hard bit!), assembling it into a course should be easy and fast.
Kajabi has an excellent course builder that does exactly that. Adding content is simple thanks to the intuitive editing pages. I don’t have to search for where to put things—I just paste or upload my content into the relevant areas, and Kajabi automatically makes it look pretty for the customer.
I’ll get onto the exceptional AI capabilities later in the article, but this tool also enhances the experience of course-building in Kajabi.
3. Diverse Community Builder
You can do a LOT in the Kajabi community tool. For me, it’s a fantastic way to grow my audience and promote new products that I create.
The community tool goes beyond basic chat threads. There are features for running challenges, events, and event spontaneous live sessions. I can also create chat “Circles” for discussing specific topics.
The ability to create paid “access levels” is also valuable because it allows me to monetize parts of my community.
These diverse tools are incredibly useful because they encourage high engagement and create buzz and excitement around my brand.
4. Build Irresistible Offers
Course bundles are nothing new, but Kajabi’s product range makes it possible to build unique offers that provide genuine value to the customer.
For example, offering a community with my learning products proved to be a great success. People really appreciate the opportunity to discuss the learning material and gain fresh perspectives from others.
This also opens up more possibilities for upselling and cross-selling. For people who want extra support, I can offer a one-on-one coaching session or group coaching for a cheaper price.
And let’s not forget I can do ALL of this on the same platform. I don’t have to mess around with integrations or sign up (and pay) for other platforms to get the same functionality.
5. Funnel and Automation Templates
Kajabi’s comprehensive marketing features mean I can promote my offers with ease. When using funnels or email marketing (or both), I can use Kajabi’s high-quality templates to make my offers irresistible.
Automation can feel complicated, especially if you’ve never used it before. I find some platforms overwhelming in this respect.
However, Kajabi’s funnel templates have automation already built in. This provides a great starting point for newbies and helps them understand how it all works.
Of course, you can customize the templates and add your own automation rules to create a high-converting funnel that works for you.
6. Top-Level Support
I can’t list Kajabi’s best features without including its customer support.
First, you have an excellent Help Center packed full of useful articles and walkthrough guides for just about anything you can find on the platform. Most importantly, they are kept fully updated.
If you haven’t yet checked out the Kajabi University (free for Kajabi subscribers), do that. It contains a wealth of knowledge, from using Kajabi effectively to leveraging things like Facebook Ads to get traffic and sales.
Kajabi even runs free live training and Q&A webinars. I’ve learned a ton from using these resources, which helped my business expand.
Live support is also top-notch. Customer advisors will go out of their way to find answers for you. Live chat and email ticketing are available.
My only complaint is that live chat isn’t available 24/7 on the cheaper plans. But, it’s a minor issue in what is otherwise one of the best customer support services I’ve experienced.
4 Awesome Kajabi Features You’ve Probably Never Heard Of
Of course, all of Kajabi’s standard features are awesome. But what many people don’t realize is that it’s always quietly releasing new ones.
There have been so many in the past couple of years that it’s hard to keep track of them all. Some of them really stand out, though, and I can’t get enough of them!
1. Kajabi Live
Kajabi Live is the platform’s native livestream feature, and it plays an integral role in boosting my community engagement.
I can jump into an impromptu live session whenever I want or create scheduled events on specific subjects.
It’s full of cool tools like real-time chat, emoji reactions, and background effects. I can also record my live sessions and repurpose the content to be used elsewhere.
However, my favorite feature of the bunch is the breakout sessions. This lets me split my live audience into groups while I run workshops. I love this because it means my audience can participate fully in my sessions and get real value from them.
2. AI Content Generator
AI plays an important role within the Kajabi platform, and it has helped speed up my product creation exponentially. All I have to do is plug in my course title and a few extra details, and the AI will generate an entire course outline, including some basic content. How cool is that?
It doesn’t stop there, either. The system will also automatically generate marketing content for the new product, including landing pages and email sequences.
I love anything that saves me time, so this is right up my alley.
The platform also features AI generators for blog posts, marketing content, website content, and more.
Whenever you see the sparkly purple icon in the bottom-right corner, click it, and the AI content generator will appear. The end result obviously requires some tweaking, but it helps get the bulk of it done in seconds.
3. Custom Widgets
This is probably my favorite feature because it’s so fun to use.
I’ll admit that I’m not the biggest fan of Kajabi’s website builder. It’s probably the weakest feature on the entire platform because of the limited templates and options to make your pages stand out.
Up until now, you could only get fancy page elements by using custom code (which is complicated!). However, the new custom widget feature has changed all that.
Now, you can create all sorts of things without setting eyes on a single piece of code. Examples are animated titles, interesting countdown timers, currency converters, flip cards, and more.
Creating and customizing them is dead easy, and the finished result makes your website sing! The only issue is that this feature isn’t free. Well, you do get to use one widget for free. After that, you have to pay.
However, it’s not that expensive and costs from $5 per month for three extra widgets up to $27 per month for 25.
4. Kajabi Payments
Since Kajabi introduced its own payment processing feature, it can now consider itself a true “all-in-one” platform. Previously, you had to use Stripe or PayPal, but no more!
Kajabi Payments offers a seamless transaction process without worrying about integrations. Its fees are on par with Stripe’s (in fact, it uses the Stripe framework), and in some cases, they are slightly cheaper.
I’m really thankful for the enhanced payment options I can offer my customers. Kajabi Payments enables you to offer Apple Pay, Google Pay, and Afterpay. This reduces friction at the checkout stage and reduces the likelihood of an abandoned cart from occurring.
Frequently Asked Questions
Do I Need the Most Expensive Plan to Get All Kajabi Features?
No! All core features are available on all Kajabi plans. What differs between plans is the feature limits. For example, the Kickstarter plan lets you create one product, while the Pro plan lets you create 100.
Can I Try out Kajabi’s Features for Free?
Yes! You can try out all of Kajabi’s features for free by signing up for an extended 30-day free trial. Head to this page to sign up.
