Thinkific Pricing: How Much Does It Cost?

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When subscribing to Thinkific, you’ll be given the option to pay either monthly or annually.

If you choose the annual payment, you’ll receive a discount of 25%.

Monthly Pricing Plan

Depending on your needs, you can subscribe to one of the six subscription plans:

  • Free Plan – $0 per month
  • Basic Plan – $49 per month
  • Start Plan – $99 per month
  • Grow Plan – $199 per month
  • Expand Plan – $499 per month
  • Plus Plan – Price not disclosed 

Annual Pricing Plan

As previously mentioned, you can save considerably when you opt for an annual plan:

  • Free Plan – $0 per month
  • Basic Plan – $36 per month
  • Start Plan – $74 per month
  • Grow Plan – $149 per month
  • Expand Plan – $374 per month
  • Plus Plan – Price not disclosed 

Key Takeaways:

  • You can get started by subscribing to Thinkific’s Free plan
  • By subscribing to an annual plan, you can reduce the price by 25%
  • Thinkific charges 0% transaction fees for sales through the platform
Subscription PlanMonthlyPrice/Month When
Paying Annually
Savings per Month
Free Plan$0$0$0
Basic Plan$49$36$13
Start Plan$99$74$25
Grow Plan$199$149$50
Expand Plan$499$374$125
Plus PlanNot DisclosedNot DisclosedN/A

Thinkific Pricing for Nonprofits

Thinkific offers a 50% off discount to nonprofits that use the platform.

These organizations can use the platform to train their staff, educate their members, and sell online training.

To be eligible for the Thinkific for nonprofit discount, you must meet the following criteria:

  • Registered non-profit organization
  • Not an educational organization (school or university)
  • Subscriber to either the Start or Grow plans

If you’re a non-profit that meets the criteria and is looking to subscribe to this plan, you can follow the signup steps below:

  1. Head over to
  2. Scroll to the bottom of the page and fill out the application form.
  3. Thinkific will respond within 72 hours with an email that contains your discount link.
Subscription PlanStandard PriceNon-Profit PriceSavings per Month
Start Plan$99$49$50
Grow Plan$199$99$100

Thinkific’s Free Plan

Thinkific’s Free Plan

Although the plan is free, it contains many features for course and community owners to use. 

This is a great way to test the site and generate revenue before committing to an expensive subscription.

To better understand the plan’s capabilities, we’ve created a list of key features which are available to all Free plan subscribers:

  • 1 Course
  • Drag-and-drop course builder
  • Course quizzes and surveys
  • 1 Community
  • 2 Spaces per community
  • Fully integrated e-commerce
  • 1 administrator
  • Unlimited students
  • 0% Transaction fees
  • Email and chat bot support
  • Thinkific free academy course

Thinkific’s Basic Plan

Thinkific’s Basic Plan

The platform’s second subscription plan is the Basic plan, which costs $49 per month.

In addition to the core features, it has some additional tools that are essential to most businesses:

  • Custom Domains – Once you’ve gone live, most customers will expect your course and community to have your brand name as the URL link.
  • Coupons and Discounts – Make custom offers and target marketing campaigns with your coupons and discounts.
  • Affiliate Selling – Grow your company with an attractive affiliate program that rewards people who bring you sales.
  • Scheduled Content – Deliver your digital content over a period of time instead of letting students access it all at once.

Thinkific’s Start Plan

Thinkific’s Start Plan

If you’re looking to sell memberships as part of your community or course, integrate with Zoom, and host webinars, then this is the minimum plan required.

In addition to the Basic plan’s features, this subscription gives customers the following tools:

  • Assignments – Give students tasks to complete before progressing through the course.
  • Payment Plans – Offer customers the ability to break up their payments into manageable chunks.
  • Live Lessons – Stream to students for interactive live lessons, Q & A sessions, and coaching.
  • Advanced Course-Building and Website Code Editing – These features allow users to customize the content further.

Thinkific’s Grow Plan

Thinkific’s Grow Plan

The Grow plan is perfect for users wanting to run multiple communities, as it allows up to three. 

It also has the following features and tools to help grow your business:

  • API Access – This is the minimum plan required if you need Zapier triggers and actions.
  • Remove Thinkific Branding – Instead of having a Thinkific watermark on your site, you can remove it or replace it with your own.
  • Bulk Student Emailing and Enrollments – Save time by enrolling and emailing many students at once.

The cost of Thinkific’s most popular subscription, the Grow plan, costs $199 per month, which can be brought down to $149 when paid annually.

Thinkific’s Expand Plan

The key difference between the previous plan and the Expand subscription is the number of communities that users can create – with this plan you will be able to have up to ten.

Other Expand plan features:

  • Unlimited community spaces
  • 5 site admin accounts
  • 15 course admin accounts
  • Priority phone support

The Thinkific Expand plan is priced at $499 per month, which can be reduced to $374 when paid annually.

Thinkific’s Expand Plan

Thinkific’s Plus Plan

Thinkific’s Plus Plan

The Thinkific Plus plan is the premier offering from the platform. 

This plan was designed for customers who sell courses and community access at a large scale and require no limits or constraints when selling.

Every feature that was previously limited becomes unlimited, including the following:

  • Communities
  • Site and course admins
  • Revenue share
  • Group analyst accounts

Moreover, this subscription will also give you access to the following features:

  • Dedicated customer success team
  • Bulk sell check out
  • Enterprise API and webhooks
  • Single sign on
  • Plus portal
  • Dedicated sandbox site
  • Advanced password complexity
  • Service level agreement
  • Master services agreement

You have to contact the platform to subscribe to this plan since the price is not disclosed publicly.

If you’re interested in subscribing to this plan, click the Contact Us button on the pricing page to request the pricing.

Frequently Asked Questions

The cheapest Thinkific pricing plan is the Free plan, which is $0 per month. This plan gives users access to courses and community features to get set up selling their products on the platform.

No, Thinkific has 0% transaction fees for all subscription plans. However, to process payments they do charge 2.9% + $0.30 per transaction, which is the same price as other popular processors such as Stripe.

Yes. While not strictly speaking a trial, Thinkific has a Free plan available to all customers. This gives you access to many of the platform’s features, allowing you to try out the platform.


About Authors

  • Samuel Fletcher

    Samuel Fletcher is a entrepreneur with over 15 years in online course development. With an in-depth understanding of online course platforms, including Kajabi, Thinkific, LearnWorlds, and more, he has not only created courses on these platforms but has also assisted others in their course creation journeys. Beyond his hands-on experience, Sam is a passionate blogger, online business mentor, and a proactive contributor to community initiatives. His commitment to excellence and belief in dedication, perseverance, and unwavering commitment drives his success. Recognizing the gap in unbiased, quality information about online course platforms, he co-founded SupplyGem. In addition to his leadership role, Samuel serves as a Technical Writer at SupplyGem, sharing his expertise with a broader audience. Moreover, he's an active member of professional associations such as the Association for Talent Development (ATD), The Learning Guild, and others, underlining his dedication to continuous learning and industry advancement.

  • Noel Griffith

    Noel Griffith is a Co-Founder and the Senior Analyst at SupplyGem. With a deep understanding of online businesses and a distinct passion for the creator economy. Drawing from his experience as a developer and online marketer, Noel is devoted to guiding others toward success in their online endeavors. In addition to his contributions at SupplyGem, he is affiliated with notable organizations such as the Association for Talent Development (ATD) and The Learning Guild.

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Disclosure: I am an independent Thinkific Affiliate, not an employee. I receive referral payments from Thinkific. The opinions expressed here are my own and are not official statements of Thinkific.