The main differences between the two platforms are that Systeme.io users enjoy access to larger numbers of funnels, products, and active customers across its product plans, but Kajabi subscribers will have a much smoother, user-friendly experience, with better customer support.
- If you’re just starting out and want to spend as little as possible, Systeme.io is perfect. With its low subscription prices and even a free plan that doesn’t disappoint, Systeme.io is terrific value for money.
- If you are looking for a more polished experience, with better support, Kajabi is the best choice. With its more expensive subscription costs comes a professional looking and intuitive user interface, access to hundreds of support videos, and built-in tools for live video and calendar scheduling.
The choice between the two platforms is really going to come down to two things.
The price, and the support.
If you’re looking for as many funnels as possible for the lowest price you can find, then Systeme.io is the one for you.
If, however, you’d prefer greater customer support and a user interface that looks like it’s from this century, Kajabi is the winner.
Kajabi vs Systeme.io: At a Glance
To make things easy, we’ve created the side-by-side comparison table below, so you can compare the differences between the two platforms at a glance.
|🥇 Overall Rank||#1||#7|
|⭐ Customer Rating||4.6/5||4.9/5|
|💵 Starting Price||Starts at $149/month||Starts at $0/month|
|🔥 Discounts||20% annual discount||30% annual discount|
|💸 No Transaction Fees||✅ 0% transaction fees||✅ 0% transaction fees|
|📱 Mobile App||✅ iOS & Android||❌ Unavailable|
|👩🏫 Create Courses||✅ Fully Supported||✅ Fully Supported|
|🧑🏫 Create Coaching Sessions||✅ Fully Supported||✅ Partially Supported|
|👨🏫 Create Memberships & Communities||✅ Fully Supported||✅ Fully Supported|
|🎤 Create Podcasts||✅ Fully supported||❌ Not Supported|
|📹 Create Webinars||✅ Fully Supported (live and evergreen)||✅ Partially Supported (evergreen only)|
|✉️ Create Email Marketing Campaigns||✅ Available (built-in functionality)||✅ Available (built-in functionality)|
As you can see, both platforms are very similar in their functionality, with Kajabi appearing to be slightly better equipped than Systeme.io.
After researching both platforms’ paid plans thoroughly, we think your choice will boil down to how much you’re willing to pay and the level of support you require.
Continue reading for a breakdown of the differences in features and functionality and how it might affect you.
Kajabi vs Systeme.io: Plans & Pricing
|Starting Price||Starts at $149/month||Starts at $0/month|
|0% Transaction Fees||✅ Yes||✅ Yes|
|Discount||✅ 20% annual discount||✅ 30% annual discount|
|Free Plan Available||❌ No||✅ Yes|
|Free Trial Available||✅ 30-Days||✅ 30-Days|
|Money-Back Guarantee||✅ Yes, 30-Days||❌ No, unavailable|
The monthly cost of a plan, and understanding what’s included with it, is likely to be important in your choice of platform.
With that in mind, Systeme.io is the only one to provide a free plan option, and it’s not a bad choice either.
Amongst other things, you’ll get an unlimited customer count, up to 3 sales funnels, and a maximum of 2000 email subscribers.
That’s not bad for completely free! So, if you’re looking to pay the absolute minimum ($0) to get started, Systeme.io is easily the best option for you.
The rest of this comparison will look at the differences between the paid tiers of each service and compare what each has to offer to the user.
Monthly Pricing Comparison
|Starter Plan||$149/month (Basic)||$27/month (Startup)|
|Middle Plan||$199/month (Growth)||$47/month (Webinar)|
|Higher Plan||$399/month (Pro)||$97/month (Unlimited)|
First, let’s get the obvious out of the way. Kajabi is more expensive than Systeme.io.
Not by a small amount either. As the table above shows, Kajabi is considerably more expensive across the board.
I’m sure many of you will have already noticed that Kajabi’s entry-level option, its Basic plan, comes in at over $100/month more expensive than Systeme.io’s own entry-level choice, the Startup plan. In fact, at $149/month, Kajabi Basic is over $50/month more expensive than Systeme.io’s top-level option.
With such a huge disparity in price, Systeme.io may seem like the winner already, however, Kajabi has a few tricks up its sleeves that make the price seem more reasonable once you understand what it is you’re paying for.
Annual Pricing Comparison
|Starter Plan||$119/month or $1,428/year providing a 20% discount||$19/month or $228/year providing a 30% discount (Startup)|
|Middle Plan||$159/month or $1,908/year providing a 20% discount||$33/month or $396/year providing a 30% discount (Webinar)|
|Higher Plan||$319/month or $3,828/year providing a 20% discount||$69/month or $828/year providing a 30% discount (Unlimited)|
Committing to one platform for longer than a month at a time will net you some very impressive savings from both providers.
Kajabi gives a 20% discount on all annual subscriptions, reducing the Basic plan from $149 to $119/month, saving you $360 annually.
Kajabi’s middle-tier plan (Growth) sees an annual saving of $480, and the top-tier plan (Pro) saves annual subscribers $960. Those are some big (and extremely welcome) savings!
Systeme.io also offers significant savings to subscribers of annual plans, with their entry tier plan (Startup) costing as little as $19/month, their middle tier (Webinar) reduced to $33/month, and the upper tier plan (Unlimited) costing $69/month. That’s a 30% discount on all monthly plans, making an already attractive price even better.
Kajabi Basic vs Systeme.io Startup
|Kajabi Basic||Systeme.io Startup|
|Funnels or Pipelines||3||10|
|Contacts (e.g. Email Subscribers)||10,000||5,000|
|Active Customers or Students||1,000||Unlimited|
|Admin Users||1||Unlimited (Assistant accounts)|
|Custom Domains & Branding||Custom domains available, but plan upgrade required to remove Kajabi branding||Up to 3 custom domains|
|Quizzes & Assignments||✅ Available||❌ Unavailable|
|Affiliate Program (Referrals)||❌ Unavailable (requires plan upgrade)||✅ Available|
|Support||Email, and 6 AM – 5 PM PST chat support||24/7 email support|
Kajabi and Systeme.io’s lower-tier plans both start off similarly. Each gives subscribers an unlimited number of visits and 0% transaction fees, but that’s where the similarities end.
Kajabi Basic users will find they have access to a larger maximum email subscriber count (10,000), and an unlimited number of landing pages. Kajabi’s Basic plan subscribers will also find they have access to a wider variety of support options, including access to Kajabi University with 100’s of videos and courses designed to help any novice start their online business.
On the other side, Systeme.io Startup users will enjoy support for a larger number of products and funnels, an unlimited number of active customers, and up to 3 custom domain names.
Kajabi Growth vs Systeme.io Webinar
|Kajabi Growth||Systeme.io Webinar|
|Funnels or Pipelines||15||50|
|Contacts (e.g. Email Subscribers)||25,000||10,000|
|Active Customers or Students||10,000||Unlimited|
|Admin Users||10||Unlimited (Assistant accounts)|
|Custom Domains & Branding||Custom branding, custom domains supported||Up to 10 custom domains|
|Quizzes & Assignments||✅ Available||❌ Unavailable|
|Affiliate Program (Referrals)||✅ Available||✅ Available|
|Support||Email, and 24/7 live chat support||24/7 email support|
The middle tier option of both services sees a boost in numbers across all the key metrics with Kajabi Growth users receiving an increased number of products and funnels they can create (up to 15 each), along with an improvement in the maximum number of subscribers (25,000).
Systeme.io Webinar users get a boost too, with up to 50 products, funnels, and landing pages supported, 10 websites, unlimited assistant accounts, and an improved 10,000 maximum email subscriber count.
Kajabi Pro vs Systeme.io Unlimited
|Kajabi Pro||Systeme.io Unlimited|
|Funnels or Pipelines||100||Unlimited|
|Contacts (e.g. Email Subscribers)||100,000||Unlimited|
|Active Customers or Students||20,000||Unlimited|
|Admin Users||25||Unlimited (Assistant account)|
|Custom Domains & Branding||Custom branding, custom domains supported||Unlimited|
|Quizzes & Assignments||✅ Available||❌ Unavailable|
|Affiliate Program (Referrals)||✅ Available||✅ Available|
|Support||Email, and 24/7 live chat support||24/7 email support|
As might be expected, the two top-tier services take everything that makes up the entry and mid-tiered plans and then add to them. Kajabi Pro increases the total number of products and funnels (to a maximum of 100), the total number of websites supported (3), contacts (100,000) and active members (20,000).
Systeme.io Unlimited upgrades everything in the package to…unlimited. Unlimited websites, products, funnels, active customers, and email subscribers. Everything the Systeme.io entry and mid-tier plans offer is there, but with all restrictions removed.
Transactional and Credit Card Fees
Available payment methods and transaction fees can be two crucial factors in selecting an all-in-one solution for your online business.
On this front both Kajabi and Systeme.io score extremely well, with both services providing subscribers with PayPal and Stripe payment integration and 0% transaction fees on all plans.
Systeme.io gives access to further payment options with the ability to connect to MercadoPago, Razorpay, and Flutterwave (proprietary charges will apply).
Kajabi gives subscribers of an annual plan a decent 20% discount over a monthly plan, saving you hundreds of dollars on whichever plan you decide to choose. Kajabi holds additional promotional offers throughout the year so it can be tried for free for 14, 30, or sometimes even 90 days. You can find more information on the latest Kajabi discounts here.
Systeme.io subscribers already get a great price on their monthly subscription but will enjoy a massive 30% off when they upgrade to a yearly one. With a competitive price, a free plan, and a 30% annual subscription discount, it’s hard to see how Systeme.io could do much more, however, they occasionally offer a time-limited 40% discount on annual subscriptions. Click here for the latest Systeme.io discount information.
Kajabi vs Systeme.io Verdict: Value for Money
On the surface, this is an easy win for Systeme.io. It matches, and surpasses, Kajabi on a number of key metrics. Plus, with the annual subscription of the Systeme.io Unlimited plan costing $600 less than Kajabi’s Basic plan, it’s hard to give Systeme.io anything but a runaway win in this category.
That said, with Kajabi’s more expensive price comes a far more professional and polished experience, with improved menus, access to Kajabi University, and other superior customer support options unavailable to Systeme.io users.
Kajabi vs Systeme.io: User Interface and Ease of Use
|Technical Knowledge Required||No||No|
|Demo||✅ Available||✅ Available|
|Website Examples||✅ Available||✅ Available|
|Free Trial||✅ 30-Days||❌ Unavailable|
|Free Plan||❌ Unavailable||✅ Available|
|Money-Back Guarantee||✅ 30-Days||❌ Unavailable|
An easy-to-use and well-designed user-interface can make the difference between wanting to use a piece of software and wishing you’d never opened it. In this section, we’ll take a look at how each platform packages and displays the tools they have to offer.
First up, Kajabi’s dashboard. It feels modern, and simple to use, with all the features you need most located neatly in the left menu pane.
Each menu option splits down into further subcategories and comes with simple-to-follow instructions detailing how to get started.
Systeme.io has a more traditional computer software appearance, placing its dashboard menu at the top of your screen.
With more options appearing as you dig through the menus.
All-in-all, both dashboards work in remarkably similar ways, however, their performance levels were very different during this review.
Kajabi’s interface was quick and responsive, with each click working almost instantly.
Systeme.io’s dashboard response time was slow and failed to complete tasks on a number of occasions.
Maybe not enough to make it a complete deal breaker, but enough of the time to make it frustrating.
Kajabi vs Systeme.io Verdict: User Interface and Ease of Use
There’s a clear winner here, Kajabi. It looks modern, clean, and simple, and it performs well. Systeme.io’s dashboard, while functional, does seem to be visually caught in the early 2000’s, and it sometimes suffers from slow performance issues too.
Kajabi vs Systeme.io: Course Creation
|Course Creation||✅ Create free, paid, and time-limited courses||✅ Create free, paid, and time-limited courses|
|Video Content||✅ Yes||✅ Yes|
|Audio Content||✅ Yes||✅ Yes|
|Text Lessons||✅ Yes||✅ Yes|
|Quizzes & Assignments||✅ Yes||❌ No|
|Exclusive Downloads||✅ Yes||❌ No|
|Drip Content||✅ Yes||✅ Yes|
|Certificates of Completion||✅ Yes (3rd party application required)||❌ No|
|Easy Course Navigation for Students||✅ Yes||❌ No|
|Student Progress Tracking||✅ Yes||❌ No|
Course creation could be the primary reason for purchasing a subscription to either of these services, so in this section, we’ll break down all the key features each service provides to help you do just that.
Course Creation Comparison
Let’s look at the course creation process first of all. How easy it is to set up, charge for, and manage. Let’s check out Kajabi and see how we do.
The dashboard layout makes it easy for anyone to get started. Within three clicks, you’re deciding on your course template, a few seconds more, and you’re all done. Courses get placed
in the Product > Course section of the dashboard and can be edited and managed from there.
Creating a course with Systeme.io is also just a few clicks away.
It definitely feels more intimidating than the Kajabi offering, but with a little knowledge, and some help from the knowledge center, you can create courses quickly with Systeme.io.
The course creation tools are what will sell these respective platforms to some users.
While both services have simple-to-use course creation tools which allow users to set up a course in minutes, there is only one service that makes it an enjoyable process. Kajabi. Kajabi does a great deal of handholding, but it makes the experience much smoother and painless for everyone, especially for new subscribers.
Systeme.io’s offering does allow users to set up courses just as fast as Kajabi users, but there does seem to be an expectation that subscribers will automatically know what they are doing.
All Kajabi plans support video file sizes up to 4GB, and all major file formats. Systeme.io subscribers get support for video files up to a maximum of 2GB in size, but we found that Systeme.io recommends trying to keep file sizes below 100MB, and preferably below 50MB to avoid long load times. Systeme.io users also need to use the MP4 format with H.264 video codec and AAC audio codec.
Downloadable content is a fantastic way to give your clients access to any materials you think would be of benefit to them and is a feature found in good quality online courses.
While both platforms give users the ability to incorporate that downloadable content throughout their courses, they approach this feature slightly differently. Systeme.io’s solution is to attach the downloadable content to a clickable link within a course page:
Kajabi’s approach is to have users add their downloadable content files to their lesson plans. This gives students an easy-to-find location containing all the relevant downloadable files in each lesson plan.
Drip content is possible with both platforms. Systeme.io has users handle this during the creation of each new lecture, with users able to select the number of days to delay each lecture up to a maximum of one year.
Kajabi handles this slightly differently, getting users to choose the Drip course option during the course creation process.
And then choosing when each lesson becomes available, with a maximum of 1,826 days delay possible.
Quizzes and Assignments
Coaches may want to include quizzes and assignments as part of their courses as a way to determine their clients’ abilities at the beginning and end of a course, and to help reinforce their clients’ knowledge as the course progresses. Both platforms offer support for quizzes and assignments.
While Systeme.io includes an option to create module quizzes, it can quickly become tiresome needing to create a new module for every new quiz you wish to add. Kajabi makes things easier for the user with an effective quiz creation tool placed conveniently within the menu.
The two platforms each have the tools to create as many quizzes as you might need, but Kajabi’s just comes out ahead for being easier to use.
Certificate of Completion
Neither platform provides any native tools for sending clients any form of certificate upon completion of a course. However, using integration software such as Zapier, Kajabi users can connect a 3rd-party application to their Kajabi account and ensure clients enjoy receiving certificates of completion. At the time of writing, we were unable to find any support, partial or otherwise, with Systeme.io for a certificate system. Kajabi wins again.
Course Navigation for Students
If you’re a Kajabi student, you’ll be pleased with the beautiful and modern layout of courses. Everything is split between weeks, modules, and lessons. You’ll be able to see what the course contains and the planned release schedule of content. All downloadable content, quizzes, and relevant materials are conveniently placed within lesson plans and in the course overview.
Systeme.io students will enjoy a less polished experience than their Kajabi counterparts but will still be able to see their course plans laid out module by module and lecture by lecture. As long as the coach has labeled everything clearly during course creation, Systeme.io students will also be able to see any quizzes and assignments they might need to complete.
Student Progress Tracking
This area feels like it’s a conclusive win for Kajabi. Kajabi course creators can discover the progress every student has made through a product from the analytics menu. All they need to do is select product progress, choose the product they wish to check on, and
then select the student they wish to check the progress of.
Systeme.io course creators will find that they can check on a student’s progress through the Students menu option. This will bring up a list of all current students, regardless of the course they’re enrolled on, with coaches then selecting a student before drilling down into the courses that they are undertaking.
Even though both platforms provide the tools to check student progress, the Systeme.io method feels a little clunky and that’s why Kajabi wins this one.
Kajabi vs Systeme.io Verdict: Courses
If you’re just interested in a fast and uncomplicated way to set up courses, then either platform will do the job well. However, if you’re interested in setting up downloadable content, quizzes, and assessments, then you might be more interested in a Kajabi subscription as it caters to these areas a little better than Systeme.io.
Kajabi vs Systeme.io: Coaching Product
|Coaching Product Creation||✅ Available||❌ Unavailable|
|Ability to Book Sessions||✅ Supported (built-in and 3rd-party apps)||✅ Supported (3rd party apps)|
|Calendar Management||✅ Supported (Calendly and other 3rd-party apps supported)||✅ Supported (3rd-party apps supported)|
|Live Video Conferencing||✅ Supported (built-in and 3rd-party apps)||✅ Partially Supported (3rd-party apps)|
|Video Content||✅ Yes||✅ Yes|
|Audio Content||✅ Yes||✅ Yes|
|Text & Notes||✅ Yes||✅ Yes|
|Downloads||✅ Yes||✅ Supported|
Coaching products are another wonderful way for educators to monetize their knowledge.
As we can see from the table above, both platforms provide their subscribers with the tools they need to start creating coaching products. They also both support the ability to book sessions, although Systeme.io does require a third-party application, like Calendly, to do so. It’s the same with live video conferencing, Systeme.io supports it, but requires a third-party app (such as Zoom). Kajabi will allow users to connect additional software, but also comes with built-in tools for those that want a more all-in-one solution.
The one obvious difference between these two platforms is that Kajabi provides a distinct area for coaching products, whereas Systeme.io does not, opting instead to just put everything under the Courses.
Kajabi vs Systeme.io Verdict: Coaching
The clear distinction between coaching products and courses makes it far easier to set up and manage coaching products with Kajabi than its Systeme.io counterpart. While Systeme.io allows you to accomplish the same thing as Kajabi, there isn’t a particularly easy way to do it, as you need to go through careful naming and alteration of a Systeme.io course. This is an easy win for Kajabi.
Kajabi vs Systeme.io: Memberships and Communities
|Membership Management Functionality||✅ Available||✅ Available|
|Communities||✅ Available||✅ Available|
|Types of Content Supported||All Types||All Types|
|Paid Access||✅ Yes||✅ Yes|
|Discussion Topics||✅ Available||❌ Unavailable|
|Links & Resources||✅ Yes||✅ Yes|
|Direct Messaging||✅ Available||❌ Unavailable|
|Activity Notifications||✅ Yes||❌ No|
Now let’s see how these two rivals fare when it comes to their membership and community features.
Both services provide a dedicated communities area on their dashboards, support memberships, and give users the ability to manage their subscribers and students.
Kajabi goes a little further and allows direct messaging between community members and also includes optional activity notifications, so users can keep up to date with what’s happening.
The two services both provide dedicated features for communities and support paid and free subscriptions. Kajabi gives users a simple way to add topics to individual communities and set up any related access fees.
Kajabi has also recently acquired Vibely, a community product that gives creators a new way to interact with and grow their communities.
Exciting new features include things like live calls, challenges, real-time chat, leaderboards, and there’s lots more to come. The new features will be available to all Kajabi plan subscribers when Kajabi Communities relaunches in January 2023. If you can’t wait until then, users can register their interest here, and have their names added to the beta early access waitlist.
Select groups of Kajabi Heroes from the US and Canada will be given early beta access ahead of the official launch to help with testing.
The way that Systeme.io implements all this feels more like creating a forum post, and while
placing a paywall around community content is possible, it feels clunky and unnecessarily complicated.
Kajabi vs Systeme.io Verdict: Memberships & Communities
This one comfortably goes to Kajabi. With its specific design choices and targeted approach to this particular area, Kajabi makes the setup and management of communities and memberships feel natural and professional.
While Systeme.io does provide everything you need to create the same kind of content, it accomplishes it in a rather circuitous manner.
Kajabi vs Systeme.io: Podcasts
|Podcasting Functionality||✅ Available||❌ Unavailable|
|Import Podcast||✅ Yes||❌ No|
|Podcast Distribution||✅ Yes||❌ No|
|Podcast Homepage||✅ Yes||❌ No|
|Paid Access||✅ Yes||❌ No|
Kajabi gives subscribers full podcast creation and management support, with the option to create new podcasts and import existing ones onto the Kajabi platform. Kajabi’s modern and simple-to-follow dashboard guide takes users through creating a homepage for their podcast and setting up a subscription cost in a few easy steps.
At the time of writing, Systeme.io doesn’t appear to offer any native support for podcasts at all.
Plan subscribers interested in using Systeme.io for their podcasts will need to work around this by embedding a link within a Systeme.io course product, redirecting students and subscribers to the relevant podcast service provider.
Kajabi vs Systeme.io Verdict: Podcasts
Kajabi is the only possible winner in this category. With its dedicated dashboard area, built-in podcast support tools, and easy-to-follow guide, Kajabi is set up to make creating, marketing, and selling podcasts as easy as possible.
Systeme.io simply doesn’t have any native tools for podcasters, and although it’s still technically possible to market and sell podcasts through the platform, the user is required to use other service providers to do it.
Kajabi vs Systeme.io: Webinars
|Webinar Functionality||✅ Supported||✅ Supported|
|Pre-Recorded Webinars (Evergreen)||✅ Supported||✅ Supported|
|Live Webinars||✅ Supported (3rd-party app required)||❌ Unsupported|
Systeme.io provides a simple way to set up automated evergreen webinars through the funnel menu option. It’s easy to use and gives users a choice of templates for the registration, thank you, and broadcast pages. At the time of writing, Systeme.io does not support live webinars.
Kajabi takes users through the marketing section of the dashboard to set up a new funnel and create a zoom webinar. Live webinars are supported, but a third-party app is required.
Kajabi vs Systeme.io Verdict: Webinars
This category is pretty close, with Systeme.io and Kajabi both approaching this area in a similar fashion. Kajabi just squeaks ahead though, with its support for live webinars, and the user interface once again being more enjoyable to use.
Kajabi vs Systeme.io: Website Builder
|Technical Experience||✅ Not required||❌ Required|
|Website Speed & Load Times||✅ 189ms (times may vary)||❌ 2.6 Seconds|
|Website Hosting||✅ Available||✅ Available|
|Website Themes||✅ Available||✅ Available|
|Forms & Surveys||✅ Supported||✅ Supported|
|Drag-and-Drop Builder||✅ Available||✅ Available|
|Analytics||✅ Available||❌ Not available|
|Built-In A/B Testing||✅ Supported||✅ Supported|
|Blogging Functionality||✅ Available||✅ Available|
|SEO Tools||✅ Included||✅ Included|
|Languages & Localization||✅ Available||✅ Available|
|Custom Domain||✅ Supported||✅ Available|
|Custom Themes||✅ Supported||❌ Unsupported|
|Code Editor||✅ Available (Pro plan only)||❌ Not available|
|Theme Marketplace||❌ Not available||❌ Not available|
|Mobile App||✅ Available (Android & iOS)||❌ Not available|
Being able to create a professional website is important to any online business and both services give users the tools they need to do just that.
Both feature website hosting, a drag-and-drop website builder, SEO tools, and custom domain names. In addition, Kajabi also supports custom themes and gives Pro plan subscribers access to the code editor so they can make more detailed changes to their websites.
Neither service provides a native theme marketplace, but they both give users a choice of templates to use when creating a website.
For those users that aren’t always near a computer and still want to check how things are running, Kajabi also has an Android and iOS app you can download.
Design and Customization
The website builder of each service is very similar and should be immediately recognizable to anyone that’s built a website using anything similar to WordPress.
Simply drag-and-drop different elements in and out of your website design.
The Kajabi Pro plan includes code editor access, which is a nice touch, enabling much more control over how your website looks. Visually, Kajabi wins again, with its more modern and clean design making it a more enjoyable experience to create and edit a webpage.
Blogging and SEO
Blogging is catered for by both services, with each platform’s respective dashboards providing a dedicated area specifically for blogging. They also both give users the ability to set up SEO titles and meta descriptions manually, so users can refine their search ranking as much as possible.
Once again though, we find that the Kajabi experience (pictured below) is just more pleasing to the eye and in use.
This category is pretty straightforward. Systeme.io doesn’t currently support mobile devices with an app, everything is instead run and operated through your desktop dashboard. Kajabi, on the other hand, does have both android and iOS apps, so you can check your website’s metrics from anywhere with a stable internet connection.
Kajabi vs Systeme.io Verdict: Building a Website
I think we have an easy winner again. Although both services do offer full website building capabilities and despite Systeme.io subscribers being able to have more active websites at any one time, Kajabi comes out on top because of its more modern aesthetic, usability, and greater customization options.
Kajabi vs Systeme.io: Marketing & Sales
|Payment Processors||Stripe & PayPal||Stripe & PayPal (plus support for MercadoPago, Razorpay, and Flutterwave)|
|Marketing & Sales Tools||✅ Included||✅ Included|
|Subscription Management||✅ Available||✅ Available|
|Offers, Coupons, and Promotions||✅ Available||✅ Available|
|Product Bundling||✅ Available||✅ Supported|
|Email Marketing Tools||✅ Available (native tools)||✅ Available (native tools)|
|Pipelines, Funnels, and Marketing Sequences||✅ Available||✅ Available|
|Automations||✅ Available (Webinar and Pro plans only)||✅ Available|
|Upsells & Order Bumps||✅ Available||✅ Available|
|Pre-Recorded Webinars (Evergreen)||✅ Available||✅ Available|
|Live Webinars||✅ Available (3rd-party integration required)||❌ Unsupported|
|Share Revenue (Affiliate Program)||✅ Available||✅ Available|
When looking at the chart above, we can see the Kajabi and Systeme.io services both offer almost identical features and benefits. The only differences are that Systeme.io supports a larger number of payment options, and Kajabi has better support for live webinars. Once again though, this only tells part of the story. Read on for more information.
Subscription and Payment Management
Kajabi makes subscription creation and management as painless as possible by showing clear paywall options during content creation and by having customer self-cancellation enabled by default.
If you prefer a greater level of control, there is the option to turn this feature off, so you can handle cancellation requests individually – you can cancel the subscription through Kajabi, or directly with PayPal and Stripe.
Users of Systeme.io will have to forego giving their customers the ability to self-cancel and will need to rely on Systeme.io subscription management tools to handle all cancellations on a per customer basis.
Kajabi has an easy to access built-in section for email campaigns within the marketing area of the dashboard, making it easy to set up your first marketing campaign.
There are plenty of Kajabi templates to choose from and a classic editor for customizing your own emails.
Kajabi users can easily make changes to campaigns, get data (e.g. click rates & open rates), and duplicate or delete campaigns.
Systeme.io users can start and edit their email marketing campaigns with just a couple of clicks too.
With the ability to check click-through rates for every email in a campaign.
After looking through both services thoroughly, this will come down to your technical knowledge, and preferences on appearance.
If you want something that looks good and does a lot to help you set up your perfect marketing campaign, then Kajabi is the right choice.
If you’re not bothered by appearances and have a little experience with email marketing campaigns already, then you may prefer the simplicity of Systeme.io.
Pipelines and Funnels
From the dashboard, Kajabi users can set up 3, 15, or 100 funnels depending on their plan tier.
Systeme.io users are given access to a greater number of funnels, with 10, 50, and unlimited funnels available based on a user’s subscribed tier.
All-in-all they offer very similar functionality, but with Systeme.io requiring more technical knowledge to really maximize its potential. Kajabi may be the better option if you’d like access to more built-in templates and some useful funnel mapping tools.
Unfortunately, my subscription (Kajabi Basic) doesn’t come with any automations included. An upgrade to one of the two higher tiers will unlock them however.
Systeme.io subscribers have no issue with automations as they are included in all plans.
Systeme.io includes the trigger events:
- Tag added
- Tag removed
- Funnel step form subscribed
- Blog form subscribed
- Campaign completed
- Registered to webinar
- Enrolled in course
- Enrolled in course bundle
And includes action responses:
- Subscribe to campaign
- Subscribe a contact to a campaign
- Unsubscribe from campaign
- Unsubscribe a contact from a campaign
- Add a tag
- Add a tag to a contact
- Remove tag
- Remove a tag from a contact
- Send email
- Send an email to a contact
- Send email to specific address
- Send an email to a specific email address
- Enroll in course
- Enroll a contact in a course
- Send webhook
This area is definitely a win for Systeme.io as even the lowest-tier plan has access to at least one automation.
Upsells and Order Bumps
Upsells are easily implemented with Systeme.io, users just need to add a step in the relevant funnel.
Kajabi asks its users to first create a new offer, then add it to an existing offer Upsells menu, like in the image below.
Order bumps are handled easily by both services with Systeme.io’s dashboard (below) adding order bumps in during the funnel process.
Kajabi handles order bumps by adding an additional offer to an existing offer’s checkout, pictured below.
I’d have to say that Systeme.io actually feels a little more natural with this. Adding an upsell or order bump into the funnel process rather than creating a new offer, to then go back to a different offer, and click…Kajabi’s solution for once comes out on the losing side of this category.
Offers, Coupons, and Promotions
Coupon creation and management are fully supported by both platforms, with each providing a dedicated area on their dashboards. As pictured in the image below from Kajabi, everything coupon related is located within the sales section of the dashboard, as are offers.
Systeme.io’s coupon area is equally simple to use, however, subscribers don’t have an area exclusively for offers. The work around for this is that there is a course bundle area, so offers can be created, it’s just not as intuitive as Kajabi’s offering.
As is the theme so far with this comparison, both platforms have the tools, but Kajabi’s are easier to use for first time users and experienced professionals alike.
Affiliate programs are available to users of both platforms, but, for Kajabi users, only the Growth and Pro options include it. Systeme.io users on all plans enjoy the ability to run their own affiliate program as well as promote affiliate content.
Kajabi vs Systeme.io Verdict: Marketing & Sales Features
This was a tough one. With its affiliate program included in all plans, a more natural handling of upsells and order bumps, plus unlimited coupon creation, Systeme.io just nudges the win.
Kajabi vs Systeme.io: Support & Training
|User Community||✅ Available (Social media only)||✅ Available (Social media only)|
|Telephone Support||❌ Unavailable||❌ Unavailable|
|Email Support||✅ Available (24/7)||✅ Available (24/7)|
|Live Chat Support||✅ Available (Times vary according to plan)||❌ Unavailable|
|Free Training||✅ Available (Kajabi University, Kajabi Help Center, 1:1 Sessions, Onboarding Calls)||✅ Available (Systeme.io Knowledge Base, Online Training)|
|Multi-Factor Authentication||✅ Available||❌ Unavailable|
This area had a few surprising emissions by both parties, but it also held an ace up the sleeve for one platform.
Neither service has anything in the way of a dashboard community area for its users to engage with one another. However, both platforms have a Facebook community page, with an active user base. Neither platform provides a telephone support number, but if you do want to speak to someone at Kajabi, there is a phone number registered as belonging to their corporate head office in California. They both provide 24/7 email support and free knowledge centers where you can find detailed instructions and explanations for most things you might need.
Where Kajabi excels over its rival is in its live chat support option, optional onboarding calls, and the excellent Kajabi University with its hundreds of support videos.
24/7 email support is a bare minimum as a support option in today’s day and age, and thankfully both platforms provide it. However, this is the only option offered by Systeme.io, which isn’t ideal. Kajabi goes a step further with live chat support, available between 6 AM – 5 PM PST for subscribers to its Basic Plan. For those on either Kajabi’s Growth or Pro plans, live chat support is available 24/7.
Systeme.io plans all have access to several videos that cover the basics of how to use the platform, and the platform’s help center, Knowledge Base. It’s everything you need to get started, but requires you to go looking for your answers, some of which might not be completely up to date. By contrast, Kajabi’s plans give users onboarding calls, Kajabi Help Center, and Kajabi University. Kajabi University is an amazing feature, giving subscribers access to hours of courses and hundreds of videos, so they can learn about every aspect of an online business.
Kajabi vs Systeme.io Verdict: Support & Training
The winner is Kajabi! With Kajabi University, Knowledge Base, and its other support options and tools, it provides its subscribers with far better technical support and knowledge than its Systeme.io rival. It’s surprising that neither party provides a 24/7 customer support number (especially Kajabi), but Kajabi still comes out the clear winner.
Kajabi vs Systeme.io: Integrations
|Direct Integrations||✅ Available||✅ Available|
|Third-Party Integrations||✅ Available (Hundreds with Zapier)||✅ Available (Flutterwave, Razorpay)|
|API||✅ Supported||✅ Supported|
Systeme.io does very well in this category with a number of integrations that Kajabi doesn’t offer. If you want access to the most payment platforms possible then Systeme.io is the better choice. Kajabi does integrate well with Zapier, which opens up your integration options, into the hundreds.
Kajabi vs Systeme.io Verdict: Integrations
Both platforms score well here. They both provide direct integration with Stripe and PayPal, and Systeme.io scores points with its extra payment options, and Kajabi does well because of its Zapier integration possibilities. I’m calling this one a tie.
Kajabi vs Systeme.io: Analytics
|Analytics||✅ Available||❌ Unavailable|
|Website Statistics||✅ Available (page views)||✅ Available|
|Sales Statistics||✅ Available (net revenue, churn rate, revenue per customer)||✅ Available|
The analytics menu in Kajabi opens up to show all the key metrics you might want to check on.
With Systeme.io, there is no analytics menu option in the dashboard, the best I could find were these two graphs on the main dashboard and an email statistics page.
Systeme.io does give its plan subscribers analytics, but they’re found scattered within the dashboard’s menu options. Kajabi’s dashboard menu makes getting to page views, and opt-in data easy, storing them all under the one menu term, Analytics.
Kajabi vs Systeme.io Verdict: Analytics
The winner in this category is Kajabi! Everything was simple to find and easy to use. With just a couple of clicks of a button Kajabi subscribers can check where customers are in the product funnel and evaluate subscription metrics.
Kajabi vs Systeme.io: Pros & Cons
Whichever service you decide to subscribe to, they each come with their own unique benefits and drawbacks.
Ultimately, each service has a lot to offer, and it shouldn’t be forgotten that Systeme.io offers a very comprehensive free plan. To try and make that choice easier, we’ve listed the best and least enjoyable aspects of each platform below.
- Uncomplicated design
- Very competitive pricing
- Improved funnel and pipeline count
- Supports more active customers
- Wider selection of accepted payment methods
- The user experience is slow and slightly dated
- No mobile application
- Limited support options
- No support for certificates
- No podcast tools
- Integrated community platform means it’s easy to talk to your subscribers
- Modern user interface design
- Kajabi University and Help Center are fantastic support resources
- Good selection of customizable themes
- Built-in live video tools
- Podcast support
- Zapier integration
- Only includes built-in support for Stripe and PayPal payment methods
- Expensive, even with annual discount
- Comparatively low funnel and product numbers.
Which Platform is Better for Your Needs?
You Should Use Kajabi If
- You enjoy a clean, modern user interface and experience
- You want to create clear distinctions between courses and coaching products
- You want to market and sell podcasts
- You enjoy analytics tools
- You want access to a greater variety of built-in courses, email, and other templates
You Should Use Systeme.io If
- You want a free option or are looking for the lowest price possible
- You want to maximize the number of sales funnels and active customers
- You want access to automations on the lowest price plan
- You want unlimited coupon creation
- You already have some technical knowledge or have the time and patience to learn
Frequently Asked Questions
What’s the Main Difference Between Kajabi and Systeme.io?
The main difference, other than the price, is that Kajabi comes with a better suite of built-in tools and support options for beginners.
Is Kajabi Better than Systeme.io?
This will depend on your personal preferences. Kajabi offers fewer funnels, products, and a lower active customer count, but its modern UI and technical support options make it easier to use.
Should I Use Kajabi or Systeme.io?
This is going to be down to personal preference and what exactly users are hoping to achieve. Kajabi will give users a more modern experience, and clearly shows the steps to get started. On the other hand, Systeme.io has the capability to do almost everything that Kajabi does at a significantly lower price, but it isn’t as easy to use.
Is Kajabi Better for SEO than Systeme.io?
Both platforms supply SEO tools that allow users to create and edit titles and meta descriptions.
Is Kajabi Easier to Use than Systeme.io?
Yes. Kajabi’s dashboard UI is clear, modern, simple, and very easy to understand and use.
Can I Use Kajabi and Systeme.io for Free?
Kajabi provides a 14 or 30-day free trial period, as well as a 30-day money-back guarantee. This means that you could use Kajabi for up to 60 days free of charge.
Systeme.io has a free plan that includes all the essentials to start your online business and some users may find that is enough.
Which is More Expensive Kajabi or Systeme.io?
Kajabi is more expensive than Systeme.io. The lowest cost entry point to a Kajabi subscription is the annual Basic plan which costs $119/month. Systeme.io’s comparable offering costs as little as $19/month.
What Can Kajabi Do That Systeme.io Can’t?
Kajabi handles live video calls and podcasts much better than Systeme.io. Kajabi includes built-in tools, and 3rd party application integration for both. The platform also has live support chat available, something not provided by Systeme.io.